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Thompson Rivers University
Thompson Rivers University

MNGT 4711: Decision Analysis

Students focus on the development, implementation, and utilization of business models for making informed managerial decisions. Topics include an introduction to decision making; problem definition and opportunity delineation; compiling relevant information; generating ideas; evaluating and prioritizing potential solutions; financial forecasting; and developing the implementation plan.

Learning outcomes

By the end of the course, students will be able to:

  • Distinguish between the processes of decision-making.
  • Identify the true problems rather than the symptoms.
  • Determine and authenticate relevant information.
  • Use divergent thinking to generate ideas.
  • Use convergent thinking to select the best solution or actualize the opportunity.
  • Develop financial forecasting for your solution.
  • Develop an implementation plan.

Course topics

Module 1: Introduction to Decision Making

  • Determine your paradigms in relationship to decision-making and this course.
  • Differentiate between divergent and convergent thinking.
  • Describe the decision making process that will be used in this course.

Module 2: Problem Definition/Opportunity Delineation

  • Explain the difference between disturbance problems and entrepreneurial problems.
  • Conduct a multiple perspective exercise.
  • Develop an affinity diagram.
  • Describe the cause and effect relationship.
  • Identify the contributing factors to the problem/opportunity by preparing a cause and effect/fishbone diagram.
  • Develop a problem definition by incorporating the elements of a good problem statement.

Module 3: Compiling Relevant Information

  • Demonstrate the steps involved in the data gathering process by creating a research document.
  • Appraise and evaluate different sources of data.
  • Prepare and evaluate a SWOT analysis for your problem/opportunity.
  • Identify key success factors for your identified organization.
  • Analyze your problem/opportunity position within the value chain.
  • Analyze your competitor's value chain.
  • Identify weaknesses and strengths in the relative position of the firms under evaluation.

Module 4: Generating Ideas

  • Discuss Wallas' four phases of the Creative Process.
  • Generate creative ideas for problem solving or opportunity creation by utilizing five different idea generating techniques.
  • Use one of the seven corporate strategies for generating ideas in an organizational environment.
  • Evaluate the effectiveness of the various tools in a written report.

Module 5: Evaluating and Prioritizing Potential Solutions

  • Determine the Evaluation Criteria for a problem/opportunity.
  • Apply the SMART model to a problem/opportunity.
  • Utilize a Probability Tree in determining the probable outcome of a problem/opportunity.
  • Perform a Force Field Analysis of a problem/opportunity outcome.
  • Assess the usefulness of the Idea Evaluation and Prioritization Techniques you have worked with in this module.

Module 6: Financial Forecasting

  • Utilize the four basic steps involved to prepare a Financial Analysis.
  • Compile a Financial Forecast Report for your project.
  • Apply four financial metrics to your problem/opportunity.

Module 7: Developing the Implementation Plan

  • Develop a Work Breakdown Structure.
  • Develop a Responsibility Matrix.
  • Develop a schedule utilizing a Gantt chart.
  • Prepare an Implementation Plan for your project.

Required text and materials

There is no required textbook for this course.

Additional requirements

A computer with Internet access is required.


In order to successfully complete this course, students must obtain at least 50% overall. Students taking this course and applying it towards an Advanced Certificate or Advanced Diploma in Management must obtain a minimum 70% average in the course overall.

Assignment 1: Personal Decision-Making Report 5%
Assignment 2: Problem Definition Report 10%
Assignment 3: Relevant Information Report 15%
Assignment 4: Idea Generation Report 20%
Assignment 5: Evaluation Report 20%
Assignment 6: Financial Forecasting Report 15%
Assignment 7: Decision Implementation Report 15%
Total 100%

Open Learning Faculty Member Information

An Open Learning Faculty Member is available to assist students. Students will receive the necessary contact information at the start of the course.

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