Tourism Management Menu
Tourism Management Diploma
Explore your options with a two-year diploma that gives you a good sampling of the specialties you can take in Tourism Management. Students enrolled in Bachelor of Tourism Management who wish to exit the program upon completion of Year 2 can apply for this diploma.
Requirements
- BC Grade 12 or equivalent or mature student status.
- English 12/English 12 First Peoples with a minimum 73 percent or equivalent.
- Foundations of Math 11 or Pre-calculus 11 with a minimum C or equivalent.
Note: Students with Foundations of Math 12 or Pre-calculus 12 with a minimum C+ will be exempt from MATH 1100 and must make up the three credits with an elective of their choice.
Suggested course of study
Year 1
CMNS 1810 Professional and Academic Composition (3,0,0)CMNS 1810 Professional and Academic Composition (3,0,0)Credits: 3 credits Students learn the theory and practice of successful academic and professional writing. Students compare and apply techniques involved in writing for business and academic purposes, learning skills in audience assessment, document planning and design, research, and effective writing. Students complete assignments ranging from academic essays to a variety of professional communication documents.
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MATH 1100 Finite Math with Applications 1 (3, 1.5, 0)MATH 1100 Finite Math with Applications 1 (3, 1.5, 0)Credits: 3 credits This course is intended primarily for Liberal Arts or Tourism students. Students solve problems that have direct relevance in the “real world." Topics to be covered include sets, counting, probability, matrices, linear programming, and math of finance.
Prerequisites: Foundations of Math 11 with a minimum grade of 67% (C+) or Pre-Calculus 11 with a minimum grade of 67% (C+) or Foundations of Math 12 with a minimum grade of 60% (C) or MATH 0510 with a minimum grade of C- or MATH 0520 with a minimum grade of C- or MATH 0523 with a minimum grade of C- or MATH 0650 with a minimum grade of C-
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TMGT 1110 Introduction to Tourism (3,0,0)TMGT 1110 Introduction to Tourism (3,0,0)Credits: 3 credits This course introduces tourism as an industry and a phenomenon. Topics will include the economic, social, environmental and political environment in which tourism operates at a global and local level. Students are introduced to tourism products and experiences in B.C. and given the opportunity to identify career paths in the tourism industry.
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TMGT 1160 Organizational Leadership in Tourism (3,0,0)TMGT 1160 Organizational Leadership in Tourism (3,0,0)Credits: 3 credits This course is designed to address the changes occurring in the workplace today. As many of the graduates of this program will find themselves in supervisory positions within the tourism industry, the course will be delivered from the perspective of a supervisor and how he/she fits into today's organizations.
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| Elective |
ACCT 1000 Financial Accounting (3,0,0)ACCT 1000 Financial Accounting (3,0,0)Credits: 3 credits Students develop a basic understanding of financial accounting, which involves analyzing and recording a variety of financial transactions and preparing and evaluating financial reports. Topics financial statements; accounting events and entries; accounting adjustments; internal control and cash; accounts receivable; merchandising and inventory; long-term assets, liabilities; statement of cash flows; and financial statement analysis.
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CMNS 2290 Technical Communication (3,0,0)CMNS 2290 Technical Communication (3,0,0)Credits: 3 credits Students study a variety of technical communications used to document professional activity, including proposals, technical and formal reports, policies and procedures, technical descriptions and definitions, and instructions. Students learn the importance of documentation and accountability as part of professional due diligence, applicable across many fields including journalism, business, government, public service, consulting and research institutes. Students develop skills in assessing communication needs in a scenario, identifying communication goals, audience need and relevant media. Finally, students learn skills in research and synthesis to ensure professional engagement and presentation of research material.
Prerequisites: CMNS 1291 OR CMNS 1290 OR ENGL 1100 OR ENGL 1101 OR CMNS 1810
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TMGT 1140 Human Resources Management (3,0,0)TMGT 1140 Human Resources Management (3,0,0)Credits: 3 credits Changing values, shifting demographics, evolving legislation and a growing emphasis on social responsibility are among the forces shaping the way we manage people today. Students examine human resource management issues as they relate to human resource planning, the legal environment, recruitment, and selection, evaluation and development, compensation, and emerging labour issues and trends in the tourism industry.
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TMGT 1150 Tourism and Services Marketing (3,0,0)TMGT 1150 Tourism and Services Marketing (3,0,0)Credits: 3 credits This course explores the role, concepts and principles of marketing within the tourism industry. It examines market
research and planning, product pricing and costing, packaging, promotion, service as a primary product, advertising
methods, target marketing, factors in consumer preference and assessment of guest satisfaction.
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TMGT 2060 People, Places and the Toured Landscape (3,0,0)TMGT 2060 People, Places and the Toured Landscape (3,0,0)Credits: 3 credits Students explore historical, geographical and cross cultural contexts for understanding tourism products, experiences and impacts.
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COOP 1170 BTM Co-op Work Term 1COOP 1170 BTM Co-op Work Term 1Credits: 3 credits This course provides TRU students access to co-op education. Co-operative education integrates academic studies with paid periods of relevant work experience and provides students with the opportunity to develop specific competencies, professional skills and technical knowledge related to their field of study.
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| Total credits for Year 1 — 33 |
Year 2
ECON 1220 Introduction to Basic Economics (3,0,0)ECON 1220 Introduction to Basic Economics (3,0,0)Credits: 3 credits Students develop a basic understanding of economic principles, which allows for and encourages informed discussion of media-covered issues. Topics include contrasting macroeconomics and microeconomics; gross domestic product; economic growth and business cycles; unemployment and inflation; aggregate supply and demand; scarcity, opportunity costs, globalization and trade; law of supply and demand; accounting versus economic profits; money and exchange rates; government choices, markets, efficiency, and equity; monopoly and competition; externalities, public goods, and free riders.
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TMGT 2010 Financial Operations Control in Tourism (3,0,0)TMGT 2010 Financial Operations Control in Tourism (3,0,0)Credits: 3 credits This course offers students an understanding of how they can use managerial accounting skills in their careers in the tourism industry. Students use accounting information for decision making, planning and control in the areas of marketing, operations, human resources, strategic investment, business performance evaluation, and budgeting.
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TMGT 2250 Tourism and Hospitality Law (3,0,0)TMGT 2250 Tourism and Hospitality Law (3,0,0)Credits: 3 credits In this course, students are introduced to the legal rights, responsibilities and obligations of organizations in the hospitality industry. This industry operates under a combination of Common Law and Statute Law passed by both federal and provincial legislature. Emphasis is placed on the legal problems regularly faced by business firms within this industry and their possible solutions.
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| Elective |
| One of three ECON |
ECON 1900 Principles of Microeconomics (3,0,0)ECON 1900 Principles of Microeconomics (3,0,0)Credits: 3 credits Students examine the interactions between individuals and firms in various types of markets. Topics include a definition of economics; demand and supply analysis; consumer theory; production and cost; market structure including perfect competition, monopoly, monopolistic competition, and oligopoly; market efficiency and market failure; resource markets; and international trade.
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ECON 1950 Principles of Macroeconomics (3,0,0)ECON 1950 Principles of Macroeconomics (3,0,0)Credits: 3 credits Students examine economic behaviour at the aggregate level, and the measurement and determination of national income. Topics include an introduction to economics; measuring macroeconomic variables including gross domestic product, unemployment, and inflation; the Keynesian model; aggregate demand and supply; money and banking; the money market; fiscal policy; monetary policy and the central bank; exchange rates and the balance of payments; and economic growth.
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ECON 2220 Economics for Tourism, Recreation and Leisure (3,0,0)ECON 2220 Economics for Tourism, Recreation and Leisure (3,0,0)Credits: 3 credits Students examine tourism, recreation and leisure from an economic perspective and take the viewpoint of both the demand side and the supply side of the economy. Topics include organizations and markets, market structure and pricing, the role of the external economic environment, cost-benefit analysis for projects, the economic impact of the tourism sector on development, the global impacts on the tourism, recreation and leisure sectors, and the economic assessment of environmental impacts of tourism and sustainability.
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TMGT 2610 Environmental Issues in the Tourism Industry (3,0,0)TMGT 2610 Environmental Issues in the Tourism Industry (3,0,0)Credits: 3 credits The rapid growth of tourism on a global scale has resulted in significant negative environmental impacts, and there is increasing concern about the relationship between tourism and the environment, both natural and cultural. This course explores the challenges facing the tourism industry in attempting to create a balance between environmental and economic concerns. The rich history of the conservation movement and development of the national parks system provides a lens through which to understand the foundation of the North American tourism industry. In addition, students examine the current "greening" of the tourism industry.
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STAT 1200 Introduction to Statistics (3,1.5,0)STAT 1200 Introduction to Statistics (3,1.5,0)Credits: 3 credits Students are introduced to statistical reasoning in this course. Students will learn to interpret quantities relating to descriptive statistics; correlation; regression; probability; and probability distributions including the binomial and normal. Students will learn different facets of sampling and experimental design. Students will learn to make appropriate inferences from confidence intervals and hypothesis tests including analysis of variance.
Prerequisites: Foundations of Mathematics 11 or Pre-calculus 11 ,Foundations of Math 12 or MATH 0510 or MATH 0523 or equivalent. MATH 1100 or MATH 1101 is recommended.
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| One of |
EVNT 2190 Destination Marketing Organizations (3,0,0)EVNT 2190 Destination Marketing Organizations (3,0,0)Credits: 3 credits Using a convention and visitors bureau as a model, students learn the role that destination marketing organizations play in attracting all types of tourists to a city, region or country. In addition to learning about key market segments and how to attract them, students consider how destination marketing organizations are structured and funded.
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EVNT 2250 Sports Event Marketing (3,0,0)EVNT 2250 Sports Event Marketing (3,0,0)Credits: 3 credits This course is designed to introduce students to skills necessary to effectively market a sporting event. Students will learn how to develop a plan to target relevant markets including attendees, competitors and sponsors. Students will be exposed to business concepts such as product development, market opportunities and marketing plans.
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HMGT 2120 Hotel Sales and Convention Services (3,0,0)HMGT 2120 Hotel Sales and Convention Services (3,0,0)Credits: 3 credits This course provides insight into the scope and various segments of the groups market and demonstrates the relationship between professional service and operational success. Students will be given a comprehensive introduction to the complexities of managing a convention facility as well as exposure to key group markets and techniques for attracting them to the property.
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| Elective: ADVG, EVNT, HMGT or TMGT courses |
| Total credits for Year 2 — 27 |
| Total program credits — 60 |
- Students taking just the diploma must use electives towards tourism courses.
- Students planning to take the full BTM are able to take interdisciplinary electives.
