Program Structure

The BTM program addresses significant aspects of tourism at the local, regional, national, and international levels, offering students opportunities for international experiences through Study Abroad programs and field schools. The courses effectively combine theoretical knowledge with hands-on practical experiences.

Upon graduation, students acquire the essential skills to deliver exceptional tourist experiences, effectively develop and manage tourism businesses with an entrepreneurial mindset, and actively contribute to community development in an environmentally, socially, and economically sustainable manner.

Year 1 and 2 for Tourism Management 

Courses
Lower level requirements (60 credits)
CPGA (Cumulative Grade Point Average) = 2.0 or greater
English (6 credits)
CMNS 1810 Professional and Academic Composition (3,0,0)

CMNS 1810 Professional and Academic Composition (3,0,0)

Credits: 3 credits
Delivery: Campus

Students learn the theory and practice of successful academic and professional writing. Students compare and apply techniques involved in writing for business and academic purposes, learning skills in audience assessment, document planning and design, research, and effective writing. Students complete assignments ranging from academic essays to a variety of professional communication documents.
Note: Students cannot receive credit for more than one of CMNS 1810, CMNS 1291, ENGL 1810, CMNS 1811 or CMNS 1290
For more information, search for this course here.

OR
ENGL 1100 Introduction to University Writing (3,0,0)

ENGL 1100 Introduction to University Writing (3,0,0)

Credits: 3 credits
Delivery: Campus

Students explore the practices of reading and writing in scholarly contexts by investigating a chosen topic or issue. Students read, critically analyze, and synthesize information and ideas found in appropriate secondary sources and coming from a variety of disciplinary backgrounds. They also develop their abilities to communicate knowledge by composing in the genres and sub-genres of scholarly writing, including the incorporation of research and documentation while using a clear, persuasive, grammatically-correct style.
Prerequisite: English Studies 12 /English First Peoples 12 with a minimum 73% or equivalent
Note: students cannot receive credit for both ENGL 1100 and ENGL 1101
For more information, search for this course here.

AND
CMNS 2290 Technical Communication (3,0,0)

CMNS 2290 Technical Communication (3,0,0)

Credits: 3 credits
Delivery: Campus

Students study a variety of technical communications used to document professional activity, including proposals, technical and formal reports, policies and procedures, technical descriptions and definitions, and instructions. Students learn the importance of documentation and accountability as part of professional due diligence, applicable across many fields including journalism, business, government, public service, consulting and research institutes. Students develop skills in assessing communication needs in a scenario, identifying communication goals, audience need and relevant media. Finally, students learn skills in research and synthesis to ensure professional engagement and presentation of research material. Prerequisites: CMNS 1291 OR CMNS 1290 OR ENGL 1100 OR ENGL 1101 OR CMNS 1810
Note: Students cannot receive credit for more than one of CMNS 2290, ENGL 2290 AND CMNS 2291
For more information, search for this course here.

Mathematics (3 credits)
MATH 1100 Finite Math with Applications 1 (3, 1.5, 0)

MATH 1100 Finite Math with Applications 1 (3, 1.5, 0)

Credits: 3 credits
Delivery: Campus

This course is intended primarily for Liberal Arts or Tourism students. Students solve problems that have direct relevance in the “real world." Topics to be covered include sets, counting, probability, matrices, linear programming, and math of finance. Prerequisites: Foundations of Math 11 with a minimum grade of 67% (C+) or Pre-Calculus 11 with a minimum grade of 67% (C+) or Foundations of Math 12 with a minimum grade of 60% (C) or MATH 0510 with a minimum grade of C- or MATH 0520 with a minimum grade of C- or MATH 0523 with a minimum grade of C- or MATH 0650 with a minimum grade of C-
Note: Students can get credit for only one of the following MATH 1070, MATH 1071, MATH 1091, MATH 1100 or MATH 1101.
For more information, search for this course here.

Students with C+ or better in Principles of Math 12 are exempt from this requirement but must make up 3 credits.
Quantitative analysis (3 credits)
GEOG 2700 Introduction to Geographical Analysis (3,0,2)

GEOG 2700 Introduction to Geographical Analysis (3,0,2)

Credits: 3 credits
Delivery: Campus

This computer-based laboratory course introduces students to quantitative methods used for geographic analysis. Students learn the fundamentals of statistical analysis of quantitative and qualitative variables and how to use computer software to perform these analyses. At the end of the course, students understand how to apply quantitative methods to answer questions of geographic interest, and have developed a working knowledge of the most commonly used statistical software in quantitative geography.
For more information, search for this course here.

OR
STAT 1200 Introduction to Statistics (3,1.5,0)

STAT 1200 Introduction to Statistics (3,1.5,0)

Credits: 3 credits
Delivery: Campus

Students are introduced to statistical reasoning in this course. Students will learn to interpret quantities relating to descriptive statistics; correlation; regression; probability; and probability distributions including the binomial and normal. Students will learn different facets of sampling and experimental design. Students will learn to make appropriate inferences from confidence intervals and hypothesis tests including analysis of variance. Prerequisites: Foundations of Mathematics 11 or Pre-calculus 11 ,Foundations of Math 12 or MATH 0510 or MATH 0523 or equivalent. MATH 1100 or MATH 1101 is recommended.
Note: Students can get credit for only one of BIOL 3000, ECON 2320, PSYC 2100, STAT 1200, STAT 1201, and STAT 2000.
For more information, search for this course here.

OR
ECON 2320 Economics and Business Statistics 1 (3,0,0)

ECON 2320 Economics and Business Statistics 1 (3,0,0)

Credits: 3 credits
Delivery: Campus

Students are introduced to statistics with an emphasis on its applications in business and economics. Topics include descriptive statistics and numerical measures; an introduction to probability; discrete and continuous probability distributions; sampling and sampling distributions; interval estimations; and testing hypotheses and statistical inferences.
Prerequisite: ECON 1220 or ECON 1900 and ECON 1950
Note:Students cannot receive credit for more than one of MATH 1200, STAT 1200, STAT 2000, ECON 2320, PSYC 2100, SOCI 2710, BIOL 3000, and SOCI 3710
For more information, search for this course here.

Organizational behaviour (6 credits)
TMGT 1140 Human Resources Management (3,0,0)

TMGT 1140 Human Resources Management (3,0,0)

Credits: 3 credits
Delivery: Campus

Changing values, shifting demographics, evolving legislation and a growing emphasis on social responsibility are among the forces shaping the way we manage people today. Students examine human resource management issues as they relate to human resource planning, the legal environment, recruitment, and selection, evaluation and development, compensation, and emerging labour issues and trends in the tourism industry.
Prerequisite: English Studies 12/English First Peoples 12 with a minimum of 73% or equivalent, or completion of ENGL 0600, or completion of ESAL 0570 and ESAL 0580 with a minimum of C+
Note: Students can only get credit for one of BBUS 2810, BBUS 3810, BBUS 3811, HRMN 2820, TMGT 1140
For more information, search for this course here.

AND
TMGT 1160 Organizational Leadership in Tourism (3,0,0)

TMGT 1160 Organizational Leadership in Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

This course is designed to address the changes occurring in the workplace today. As many of the graduates of this program will find themselves in supervisory positions within the tourism industry, the course will be delivered from the perspective of a supervisor and how he/she fits into today's organizations.
Prerequisite: English Studies 12/English First Peoples 12 with a minimum 73% or equivalent or, completion of ENGL 0600, or completion of ESAL 0570 and ESAL 0580 with a grade of C+ or better
Note: Students can only get credit for one of BBUS 2720, BBUS 2721, ORGB 2810, TMGT 1160
For more information, search for this course here.

Marketing (6 credits)
TMGT 1150 Tourism and Services Marketing (3,0,0)

TMGT 1150 Tourism and Services Marketing (3,0,0)

Credits: 3 credits
Delivery: Campus

This course explores the role, concepts and principles of marketing within the tourism industry. It examines market research and planning, product pricing and costing, packaging, promotion, service as a primary product, advertising methods, target marketing, factors in consumer preference and assessment of guest satisfaction.
Prerequisite: English Studies 12/English First Peoples 12 with a minimum 73% or equivalent or, completion of ENGL 0600, or completion of ESAL 0570 and ESAL 0580 with a minimum C+
Note: Students can only get credit for one of BBUS 2430, BBUS 3430, BBUS 3431, CONV 1060, CONV 1061, MKTG 2430, TMGT 1150
For more information, search for this course here.

AND ONE OF
EVNT 2250 Sports Event Marketing (3,0,0)

EVNT 2250 Sports Event Marketing (3,0,0)

Credits: 3 credits
Delivery: Campus

This course is designed to introduce students to skills necessary to effectively market a sporting event. Students will learn how to develop a plan to target relevant markets including attendees, competitors and sponsors. Students will be exposed to business concepts such as product development, market opportunities and marketing plans.
Prerequisite: TMGT 1150 or equivalent
Note: Students can only get credit for one of EVNT 2250, CONV 2250
For more information, search for this course here.

EVNT 2190 Destination Marketing Organizations (3,0,0)

EVNT 2190 Destination Marketing Organizations (3,0,0)

Credits: 3 credits
Delivery: Campus

Using a convention and visitors bureau as a model, students learn the role that destination marketing organizations play in attracting all types of tourists to a city, region or country. In addition to learning about key market segments and how to attract them, students consider how destination marketing organizations are structured and funded.
Prerequisite: TMGT 1150 or equivalent
Note: Students can only get credit for one of EVNT 2190, CONV 2190
For more information, search for this course here.

HMGT 2120 Hotel Sales and Convention Services (3,0,0)

HMGT 2120 Hotel Sales and Convention Services (3,0,0)

Credits: 3 credits
Delivery: Campus

This course provides insight into the scope and various segments of the groups market and demonstrates the relationship between professional service and operational success. Students will be given a comprehensive introduction to the complexities of managing a convention facility as well as exposure to key group markets and techniques for attracting them to the property.
Prerequisite: TMGT 1150 or equivalent
Note: Students can only receive credit for one of HMGT 2120, BBUS 3450 MKTG 3450, MKTG 3451
For more information, search for this course here.

Accounting (6 credits)
ACCT 1000 Financial Accounting (3,0,0)

ACCT 1000 Financial Accounting (3,0,0)

Credits: 3 credits
Delivery: Campus

Students develop a basic understanding of financial accounting, which involves analyzing and recording a variety of financial transactions and preparing and evaluating financial reports. Topics financial statements; accounting events and entries; accounting adjustments; internal control and cash; accounts receivable; merchandising and inventory; long-term assets, liabilities; statement of cash flows; and financial statement analysis.
Prerequisite: Admission to the Diploma in Horticulture and Management, Tourism programs, Adventure Studies programs
Note: Students cannot receive credit for more than one of ACCT 1000, ACCT 1211, ACCT 1221, ACCT 2210, ACCT 2211, ACCT 1030, ACCT 1210, ACCT 1220, BBUS 2210 or BBUS 2211
For more information, search for this course here.

AND
TMGT 2010 Financial Operations Control in Tourism (3,0,0)

TMGT 2010 Financial Operations Control in Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

This course offers students an understanding of how they can use managerial accounting skills in their careers in the tourism industry. Students use accounting information for decision making, planning and control in the areas of marketing, operations, human resources, strategic investment, business performance evaluation, and budgeting.
Prerequisite: English Studies 12/English First Peoples 12 with a minimum of 73% or equivalent and ACCT 1000-Introduction to Financial Accounting
Note: Students can only get credit for one of ACCT 1010, ACCT 2250, BBUS 2541, TMGT 2010
For more information, search for this course here.

Economics (6 credits)
ECON 1220 Introduction to Basic Economics (3,0,0)

ECON 1220 Introduction to Basic Economics (3,0,0)

Credits: 3 credits
Delivery: Campus

Students develop a basic understanding of economic principles, which allows for and encourages informed discussion of media-covered issues. Topics include contrasting macroeconomics and microeconomics; gross domestic product; economic growth and business cycles; unemployment and inflation; aggregate supply and demand; scarcity, opportunity costs, globalization and trade; law of supply and demand; accounting versus economic profits; money and exchange rates; government choices, markets, efficiency, and equity; monopoly and competition; externalities, public goods, and free riders.
Note: Students will not receive credit for ECON 1220 unless it has been completed prior to earning a grade of C- or better in either ECON 1900 or ECON 1950. ECON 1221-Introduction to Basic Economic
For more information, search for this course here.

AND
ECON 2220 Economics for Tourism, Recreation and Leisure (3,0,0)

ECON 2220 Economics for Tourism, Recreation and Leisure (3,0,0)

Credits: 3 credits
Delivery: Campus

Students examine tourism, recreation and leisure from an economic perspective and take the viewpoint of both the demand side and the supply side of the economy. Topics include organizations and markets, market structure and pricing, the role of the external economic environment, cost-benefit analysis for projects, the economic impact of the tourism sector on development, the global impacts on the tourism, recreation and leisure sectors, and the economic assessment of environmental impacts of tourism and sustainability.
Prerequisite: ECON 1220 or ECON 1900 and ECON 1950
For more information, search for this course here.

OR
ECON 1900 Principles of Microeconomics (3,0,0)

ECON 1900 Principles of Microeconomics (3,0,0)

Credits: 3 credits
Delivery: Campus

Students examine the interactions between individuals and firms in various types of markets. Topics include a definition of economics; demand and supply analysis; consumer theory; production and cost; market structure including perfect competition, monopoly, monopolistic competition, and oligopoly; market efficiency and market failure; resource markets; and international trade.
Prerequisite: Foundations of Mathematics 11 or Pre-calculus Math 11 with a minimum B OR MATH 0510 or MATH 0530 or equivalent. Completion of one Foundations of Mathematics 12, or Pre-calculus 12 is highly recommended
Note: Students cannot receive credit for both ECON 1900 and ECON 1901
For more information, search for this course here.

AND
ECON 1950 Principles of Macroeconomics (3,0,0)

ECON 1950 Principles of Macroeconomics (3,0,0)

Credits: 3 credits
Delivery: Campus

Students examine economic behaviour at the aggregate level, and the measurement and determination of national income. Topics include an introduction to economics; measuring macroeconomic variables including gross domestic product, unemployment, and inflation; the Keynesian model; aggregate demand and supply; money and banking; the money market; fiscal policy; monetary policy and the central bank; exchange rates and the balance of payments; and economic growth.
Prerequisite: Foundations of Mathematics 11 or Pre-calculus Math 11 with a minimum B or MATH 0510 or MATH 0530 or equivalent. Completion of one Foundations of Mathematics 12, or Pre-calculus 12 is highly recommended
For more information, search for this course here.

Introduction to Tourism (3 credits)
TMGT 1110 Introduction to Tourism (3,0,0)

TMGT 1110 Introduction to Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

This course introduces tourism as an industry and a phenomenon. Topics will include the economic, social, environmental and political environment in which tourism operates at a global and local level. Students are introduced to tourism products and experiences in B.C. and given the opportunity to identify career paths in the tourism industry.
Prerequisite: English Studies 12/English First Peoples 12 with a minimum of 73% or equivalent
Note: Students can only get credit for one of CONV 1010, CONV 1011, TMGT 1110
For more information, search for this course here.

Hospitality / Business Law (3 credits)
TMGT 2250 Tourism and Hospitality Law (3,0,0)

TMGT 2250 Tourism and Hospitality Law (3,0,0)

Credits: 3 credits
Delivery: Campus

In this course, students are introduced to the legal rights, responsibilities and obligations of organizations in the hospitality industry. This industry operates under a combination of Common Law and Statute Law passed by both federal and provincial legislature. Emphasis is placed on the legal problems regularly faced by business firms within this industry and their possible solutions.
Prerequisite: English Studies 12/English First Peoples 12 with a minimum of 73% or equivalent, or ENGL 0600, or ESAL 0570 with a minimum C+ and ESAL 0580 with a minimum C+
Note: Students can only get credit for one of CONV 1050, or TMGT 2250
For more information, search for this course here.

Culture, history and geography (3 credits)
TMGT 2060 People, Places and the Toured Landscape (3,0,0)

TMGT 2060 People, Places and the Toured Landscape (3,0,0)

Credits: 3 credits
Delivery: Campus

Students explore historical, geographical and cross cultural contexts for understanding tourism products, experiences and impacts.
Prerequisite: English Studies 12/English First Peoples 12 with a minimum of 73% or equivalent, or ENGL 0600, or ENGL 0620 or completion of ESAL 0570 and ESAL 0580 with a minimum C+
For more information, search for this course here.

Environmental Stewardship (3 credits)
TMGT 2610 Environmental Issues in the Tourism Industry (3,0,0)

TMGT 2610 Environmental Issues in the Tourism Industry (3,0,0)

Credits: 3 credits
Delivery: Campus

The rapid growth of tourism on a global scale has resulted in significant negative environmental impacts, and there is increasing concern about the relationship between tourism and the environment, both natural and cultural. This course explores the challenges facing the tourism industry in attempting to create a balance between environmental and economic concerns. The rich history of the conservation movement and development of the national parks system provides a lens through which to understand the foundation of the North American tourism industry. In addition, students examine the current "greening" of the tourism industry.
Prerequisite: English Studies 12/English First Peoples 12 with a minimum of 73% or equivalent, or ENGL 0600, or completion of ESAL 0570 and ESAL 0580 with a minimum C+
For more information, search for this course here.

Electives – Unspecified (12 credits)
Choose from areas such as (not limited to): Tourism Management, Events and Conventions, Resort and Hotel, Languages, Sciences, Arts and Business. Many students use this area to apply activity courses transferred into the BTM from adventure-based diploma programs.

Year 1 and 2 for Adventure Studies 

Courses
English (6 credits)
CMNS 1810 Professional and Academic Composition (3,0,0)

CMNS 1810 Professional and Academic Composition (3,0,0)

Credits: 3 credits
Delivery: Campus

Students learn the theory and practice of successful academic and professional writing. Students compare and apply techniques involved in writing for business and academic purposes, learning skills in audience assessment, document planning and design, research, and effective writing. Students complete assignments ranging from academic essays to a variety of professional communication documents.
Note: Students cannot receive credit for more than one of CMNS 1810, CMNS 1291, ENGL 1810, CMNS 1811 or CMNS 1290
For more information, search for this course here.

OR
ENGL 1100 Composition (for CMNS 1810)

ENGL 1100 Introduction to University Writing (3,0,0)

Credits: 3 credits
Delivery: Campus

Students explore the practices of reading and writing in scholarly contexts by investigating a chosen topic or issue. Students read, critically analyze, and synthesize information and ideas found in appropriate secondary sources and coming from a variety of disciplinary backgrounds. They also develop their abilities to communicate knowledge by composing in the genres and sub-genres of scholarly writing, including the incorporation of research and documentation while using a clear, persuasive, grammatically-correct style.
Prerequisite: English Studies 12 /English First Peoples 12 with a minimum 73% or equivalent
Note: students cannot receive credit for both ENGL 1100 and ENGL 1101
For more information, search for this course here.

AND
CMNS 2290 Technical Communication (3,0,0)

CMNS 2290 Technical Communication (3,0,0)

Credits: 3 credits
Delivery: Campus

Students study a variety of technical communications used to document professional activity, including proposals, technical and formal reports, policies and procedures, technical descriptions and definitions, and instructions. Students learn the importance of documentation and accountability as part of professional due diligence, applicable across many fields including journalism, business, government, public service, consulting and research institutes. Students develop skills in assessing communication needs in a scenario, identifying communication goals, audience need and relevant media. Finally, students learn skills in research and synthesis to ensure professional engagement and presentation of research material. Prerequisites: CMNS 1291 OR CMNS 1290 OR ENGL 1100 OR ENGL 1101 OR CMNS 1810
Note: Students cannot receive credit for more than one of CMNS 2290, ENGL 2290 AND CMNS 2291
For more information, search for this course here.

Quantitative Analysis (3 credits)
GEOG 2700 Introduction to Geographical Analysis (3,0,2)

GEOG 2700 Introduction to Geographical Analysis (3,0,2)

Credits: 3 credits
Delivery: Campus

This computer-based laboratory course introduces students to quantitative methods used for geographic analysis. Students learn the fundamentals of statistical analysis of quantitative and qualitative variables and how to use computer software to perform these analyses. At the end of the course, students understand how to apply quantitative methods to answer questions of geographic interest, and have developed a working knowledge of the most commonly used statistical software in quantitative geography.
For more information, search for this course here.

OR
STAT 1200 Introduction to Statistics (3,1.5,0)

STAT 1200 Introduction to Statistics (3,1.5,0)

Credits: 3 credits
Delivery: Campus

Students are introduced to statistical reasoning in this course. Students will learn to interpret quantities relating to descriptive statistics; correlation; regression; probability; and probability distributions including the binomial and normal. Students will learn different facets of sampling and experimental design. Students will learn to make appropriate inferences from confidence intervals and hypothesis tests including analysis of variance. Prerequisites: Foundations of Mathematics 11 or Pre-calculus 11 ,Foundations of Math 12 or MATH 0510 or MATH 0523 or equivalent. MATH 1100 or MATH 1101 is recommended.
Note: Students can get credit for only one of BIOL 3000, ECON 2320, PSYC 2100, STAT 1200, STAT 1201, and STAT 2000.
For more information, search for this course here.

OR
ECON 2320 Economics and Business Statistics 1 (3,0,0)

ECON 2320 Economics and Business Statistics 1 (3,0,0)

Credits: 3 credits
Delivery: Campus

Students are introduced to statistics with an emphasis on its applications in business and economics. Topics include descriptive statistics and numerical measures; an introduction to probability; discrete and continuous probability distributions; sampling and sampling distributions; interval estimations; and testing hypotheses and statistical inferences.
Prerequisite: ECON 1220 or ECON 1900 and ECON 1950
Note:Students cannot receive credit for more than one of MATH 1200, STAT 1200, STAT 2000, ECON 2320, PSYC 2100, SOCI 2710, BIOL 3000, and SOCI 3710
For more information, search for this course here.

Organizational Behaviour (6 credits)
TMGT 1140 Human Resources Management (3,0,0)

TMGT 1140 Human Resources Management (3,0,0)

Credits: 3 credits
Delivery: Campus

Changing values, shifting demographics, evolving legislation and a growing emphasis on social responsibility are among the forces shaping the way we manage people today. Students examine human resource management issues as they relate to human resource planning, the legal environment, recruitment, and selection, evaluation and development, compensation, and emerging labour issues and trends in the tourism industry.
Prerequisite: English Studies 12/English First Peoples 12 with a minimum of 73% or equivalent, or completion of ENGL 0600, or completion of ESAL 0570 and ESAL 0580 with a minimum of C+
Note: Students can only get credit for one of BBUS 2810, BBUS 3810, BBUS 3811, HRMN 2820, TMGT 1140
For more information, search for this course here.

AND
TMGT 1160 Organizational Leadership in Tourism (3,0,0)

TMGT 1160 Organizational Leadership in Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

This course is designed to address the changes occurring in the workplace today. As many of the graduates of this program will find themselves in supervisory positions within the tourism industry, the course will be delivered from the perspective of a supervisor and how he/she fits into today's organizations.
Prerequisite: English Studies 12/English First Peoples 12 with a minimum 73% or equivalent or, completion of ENGL 0600, or completion of ESAL 0570 and ESAL 0580 with a grade of C+ or better
Note: Students can only get credit for one of BBUS 2720, BBUS 2721, ORGB 2810, TMGT 1160
For more information, search for this course here.

Marketing (6 credits)
TMGT 1150 Tourism and Services Marketing (3,0,0)

TMGT 1150 Tourism and Services Marketing (3,0,0)

Credits: 3 credits
Delivery: Campus

This course explores the role, concepts and principles of marketing within the tourism industry. It examines market research and planning, product pricing and costing, packaging, promotion, service as a primary product, advertising methods, target marketing, factors in consumer preference and assessment of guest satisfaction.
Prerequisite: English Studies 12/English First Peoples 12 with a minimum 73% or equivalent or, completion of ENGL 0600, or completion of ESAL 0570 and ESAL 0580 with a minimum C+
Note: Students can only get credit for one of BBUS 2430, BBUS 3430, BBUS 3431, CONV 1060, CONV 1061, MKTG 2430, TMGT 1150
For more information, search for this course here.

AND ONE OF
EVNT 2250 Sports Event Marketing (3,0,0)

EVNT 2250 Sports Event Marketing (3,0,0)

Credits: 3 credits
Delivery: Campus

This course is designed to introduce students to skills necessary to effectively market a sporting event. Students will learn how to develop a plan to target relevant markets including attendees, competitors and sponsors. Students will be exposed to business concepts such as product development, market opportunities and marketing plans.
Prerequisite: TMGT 1150 or equivalent
Note: Students can only get credit for one of EVNT 2250, CONV 2250
For more information, search for this course here.

OR
EVNT 2190 Destination Marketing Organizations (3,0,0)

EVNT 2190 Destination Marketing Organizations (3,0,0)

Credits: 3 credits
Delivery: Campus

Using a convention and visitors bureau as a model, students learn the role that destination marketing organizations play in attracting all types of tourists to a city, region or country. In addition to learning about key market segments and how to attract them, students consider how destination marketing organizations are structured and funded.
Prerequisite: TMGT 1150 or equivalent
Note: Students can only get credit for one of EVNT 2190, CONV 2190
For more information, search for this course here.

OR
HMGT 2120 Hotel Sales and Convention Services (3,0,0)

HMGT 2120 Hotel Sales and Convention Services (3,0,0)

Credits: 3 credits
Delivery: Campus

This course provides insight into the scope and various segments of the groups market and demonstrates the relationship between professional service and operational success. Students will be given a comprehensive introduction to the complexities of managing a convention facility as well as exposure to key group markets and techniques for attracting them to the property.
Prerequisite: TMGT 1150 or equivalent
Note: Students can only receive credit for one of HMGT 2120, BBUS 3450 MKTG 3450, MKTG 3451
For more information, search for this course here.

Accounting (3 credits)
ACCT 1000 Financial Accounting (3,0,0)

ACCT 1000 Financial Accounting (3,0,0)

Credits: 3 credits
Delivery: Campus

Students develop a basic understanding of financial accounting, which involves analyzing and recording a variety of financial transactions and preparing and evaluating financial reports. Topics financial statements; accounting events and entries; accounting adjustments; internal control and cash; accounts receivable; merchandising and inventory; long-term assets, liabilities; statement of cash flows; and financial statement analysis.
Prerequisite: Admission to the Diploma in Horticulture and Management, Tourism programs, Adventure Studies programs
Note: Students cannot receive credit for more than one of ACCT 1000, ACCT 1211, ACCT 1221, ACCT 2210, ACCT 2211, ACCT 1030, ACCT 1210, ACCT 1220, BBUS 2210 or BBUS 2211
For more information, search for this course here.

Economics (3 credits)
ECON 1220 Introduction to Basic Economics (3,0,0)

ECON 1220 Introduction to Basic Economics (3,0,0)

Credits: 3 credits
Delivery: Campus

Students develop a basic understanding of economic principles, which allows for and encourages informed discussion of media-covered issues. Topics include contrasting macroeconomics and microeconomics; gross domestic product; economic growth and business cycles; unemployment and inflation; aggregate supply and demand; scarcity, opportunity costs, globalization and trade; law of supply and demand; accounting versus economic profits; money and exchange rates; government choices, markets, efficiency, and equity; monopoly and competition; externalities, public goods, and free riders.
Note: Students will not receive credit for ECON 1220 unless it has been completed prior to earning a grade of C- or better in either ECON 1900 or ECON 1950. ECON 1221-Introduction to Basic Economic
For more information, search for this course here.

OR
ECON 1900 Principles of Microeconomics (3,0,0)

ECON 1900 Principles of Microeconomics (3,0,0)

Credits: 3 credits
Delivery: Campus

Students examine the interactions between individuals and firms in various types of markets. Topics include a definition of economics; demand and supply analysis; consumer theory; production and cost; market structure including perfect competition, monopoly, monopolistic competition, and oligopoly; market efficiency and market failure; resource markets; and international trade.
Prerequisite: Foundations of Mathematics 11 or Pre-calculus Math 11 with a minimum B OR MATH 0510 or MATH 0530 or equivalent. Completion of one Foundations of Mathematics 12, or Pre-calculus 12 is highly recommended
Note: Students cannot receive credit for both ECON 1900 and ECON 1901
For more information, search for this course here.

OR
ECON 1950 Principles of Macroeconomics (3,0,0)

ECON 1950 Principles of Macroeconomics (3,0,0)

Credits: 3 credits
Delivery: Campus

Students examine economic behaviour at the aggregate level, and the measurement and determination of national income. Topics include an introduction to economics; measuring macroeconomic variables including gross domestic product, unemployment, and inflation; the Keynesian model; aggregate demand and supply; money and banking; the money market; fiscal policy; monetary policy and the central bank; exchange rates and the balance of payments; and economic growth.
Prerequisite: Foundations of Mathematics 11 or Pre-calculus Math 11 with a minimum B or MATH 0510 or MATH 0530 or equivalent. Completion of one Foundations of Mathematics 12, or Pre-calculus 12 is highly recommended
For more information, search for this course here.

Introduction to Tourism (3 credits)
TMGT 1110 Introduction to Tourism (3,0,0)

TMGT 1110 Introduction to Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

This course introduces tourism as an industry and a phenomenon. Topics will include the economic, social, environmental and political environment in which tourism operates at a global and local level. Students are introduced to tourism products and experiences in B.C. and given the opportunity to identify career paths in the tourism industry.
Prerequisite: English Studies 12/English First Peoples 12 with a minimum of 73% or equivalent
Note: Students can only get credit for one of CONV 1010, CONV 1011, TMGT 1110
For more information, search for this course here.

Culture, History and Geography (3 credits)
TMGT 2060 People, Places and the Toured Landscape (3,0,0)

TMGT 2060 People, Places and the Toured Landscape (3,0,0)

Credits: 3 credits
Delivery: Campus

Students explore historical, geographical and cross cultural contexts for understanding tourism products, experiences and impacts.
Prerequisite: English Studies 12/English First Peoples 12 with a minimum of 73% or equivalent, or ENGL 0600, or ENGL 0620 or completion of ESAL 0570 and ESAL 0580 with a minimum C+
For more information, search for this course here.

Hospitality/Business Law (3 credits)
TMGT 2250 Tourism and Hospitality Law (3,0,0)

TMGT 2250 Tourism and Hospitality Law (3,0,0)

Credits: 3 credits
Delivery: Campus

In this course, students are introduced to the legal rights, responsibilities and obligations of organizations in the hospitality industry. This industry operates under a combination of Common Law and Statute Law passed by both federal and provincial legislature. Emphasis is placed on the legal problems regularly faced by business firms within this industry and their possible solutions.
Prerequisite: English Studies 12/English First Peoples 12 with a minimum of 73% or equivalent, or ENGL 0600, or ESAL 0570 with a minimum C+ and ESAL 0580 with a minimum C+
Note: Students can only get credit for one of CONV 1050, or TMGT 2250
For more information, search for this course here.

Environmental Stewardship (3 credits)
TMGT 2610 Environmental Issues in the Tourism Industry (3,0,0)

TMGT 2610 Environmental Issues in the Tourism Industry (3,0,0)

Credits: 3 credits
Delivery: Campus

The rapid growth of tourism on a global scale has resulted in significant negative environmental impacts, and there is increasing concern about the relationship between tourism and the environment, both natural and cultural. This course explores the challenges facing the tourism industry in attempting to create a balance between environmental and economic concerns. The rich history of the conservation movement and development of the national parks system provides a lens through which to understand the foundation of the North American tourism industry. In addition, students examine the current "greening" of the tourism industry.
Prerequisite: English Studies 12/English First Peoples 12 with a minimum of 73% or equivalent, or ENGL 0600, or completion of ESAL 0570 and ESAL 0580 with a minimum C+
For more information, search for this course here.

Electives – Unspecified (21 credits)
Choose from areas such as (not limited to): Tourism Management, Events & Conventions, Resort & Hotel, Adventure Studies, Sciences, Arts, Business. Many students use this area to apply activity courses transferred into the BTM from adventure-based diploma programs.
Students often save electives for future Study Abroad and Co-op opportunities. Students who want access to other Tourism Management concentrations need to take MATH 1100, TMGT 2010 and an additional ECON (1900, 1950 or 2200) within their electives.
MATH 1100 Finite Math with Applications 1 (3, 1.5, 0)

MATH 1100 Finite Math with Applications 1 (3, 1.5, 0)

Credits: 3 credits
Delivery: Campus

This course is intended primarily for Liberal Arts or Tourism students. Students solve problems that have direct relevance in the “real world." Topics to be covered include sets, counting, probability, matrices, linear programming, and math of finance. Prerequisites: Foundations of Math 11 with a minimum grade of 67% (C+) or Pre-Calculus 11 with a minimum grade of 67% (C+) or Foundations of Math 12 with a minimum grade of 60% (C) or MATH 0510 with a minimum grade of C- or MATH 0520 with a minimum grade of C- or MATH 0523 with a minimum grade of C- or MATH 0650 with a minimum grade of C-
Note: Students can get credit for only one of the following MATH 1070, MATH 1071, MATH 1091, MATH 1100 or MATH 1101.
For more information, search for this course here.

TMGT 2010 Financial Operations Control in Tourism (3,0,0)

TMGT 2010 Financial Operations Control in Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

This course offers students an understanding of how they can use managerial accounting skills in their careers in the tourism industry. Students use accounting information for decision making, planning and control in the areas of marketing, operations, human resources, strategic investment, business performance evaluation, and budgeting.
Prerequisite: English Studies 12/English First Peoples 12 with a minimum of 73% or equivalent and ACCT 1000-Introduction to Financial Accounting
Note: Students can only get credit for one of ACCT 1010, ACCT 2250, BBUS 2541, TMGT 2010
For more information, search for this course here.

ECON 1900 Principles of Microeconomics (3,0,0)

ECON 1900 Principles of Microeconomics (3,0,0)

Credits: 3 credits
Delivery: Campus

Students examine the interactions between individuals and firms in various types of markets. Topics include a definition of economics; demand and supply analysis; consumer theory; production and cost; market structure including perfect competition, monopoly, monopolistic competition, and oligopoly; market efficiency and market failure; resource markets; and international trade.
Prerequisite: Foundations of Mathematics 11 or Pre-calculus Math 11 with a minimum B OR MATH 0510 or MATH 0530 or equivalent. Completion of one Foundations of Mathematics 12, or Pre-calculus 12 is highly recommended
Note: Students cannot receive credit for both ECON 1900 and ECON 1901
For more information, search for this course here.

ECON 1950 Principles of Macroeconomics (3,0,0)

ECON 1950 Principles of Macroeconomics (3,0,0)

Credits: 3 credits
Delivery: Campus

Students examine economic behaviour at the aggregate level, and the measurement and determination of national income. Topics include an introduction to economics; measuring macroeconomic variables including gross domestic product, unemployment, and inflation; the Keynesian model; aggregate demand and supply; money and banking; the money market; fiscal policy; monetary policy and the central bank; exchange rates and the balance of payments; and economic growth.
Prerequisite: Foundations of Mathematics 11 or Pre-calculus Math 11 with a minimum B or MATH 0510 or MATH 0530 or equivalent. Completion of one Foundations of Mathematics 12, or Pre-calculus 12 is highly recommended
For more information, search for this course here.

ECON 2220 Economics for Tourism, Recreation and Leisure (3,0,0)

ECON 2220 Economics for Tourism, Recreation and Leisure (3,0,0)

Credits: 3 credits
Delivery: Campus

Students examine tourism, recreation and leisure from an economic perspective and take the viewpoint of both the demand side and the supply side of the economy. Topics include organizations and markets, market structure and pricing, the role of the external economic environment, cost-benefit analysis for projects, the economic impact of the tourism sector on development, the global impacts on the tourism, recreation and leisure sectors, and the economic assessment of environmental impacts of tourism and sustainability.
Prerequisite: ECON 1220 or ECON 1900 and ECON 1950
For more information, search for this course here.


Year 3 and 4 for BTM General Program 

Courses
Area 1: Your concentration

Select a concentration and related courses (15 credits).

General
Select any 15 credits from ADVG, EVNT, HMGT, MTST or TMGT at the 3000-4000 level.

Innovation and Entrepreneurship
TMGT 4010 Experience Creation and Product Development (3,0,0)

TMGT 4010 Experience Creation and Product Development (3,0,0)

Credits: 3 credits
Delivery: Campus

This course deals with the concept of experiences as products and the overall development of new products/services in the tourism field. Students will explore the foundations and theories of an "experience-driven" enterprise or economy from both the consumer (tourist) and producer (firm or destination) perspective. Emphasis is placed on undertaking new tourism product inventories to ensure the provision of engaging experiences and vivid memories for guests.
Prerequisite: TMGT 1150 or equivalent and third-year standing
For more information, search for this course here.

TMGT 4110 Innovation and Leadership in Tourism (3,0,0)

TMGT 4110 Innovation and Leadership in Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

Students will explore innovation and leadership theories, their application in the context of tourism organizations, and their impact on organizational culture.
Prerequisite: TMGT 1150 or equivalent and 3rd year standing
For more information, search for this course here.

TMGT 4120 Developing New Tourism Enterprises (3,0,0)

TMGT 4120 Developing New Tourism Enterprises (3,0,0)

Credits: 3 credits
Delivery: Campus

Building upon the foundation laid in TMGT 4010: Experience Creation and Product Development, this course guides students through the process of conceiving and planning a new tourism business. Topics include evaluating business opportunities and start-up strategies, resource requirements for a new business, financing new ventures, and the business start-up process.
Prerequisite: TMGT 4010 or equivalent AND TMGT 3030 or equivalent AND 3rd year standing
Note: Students can only receive credit for one of BBUS 4750, BBUS 4751, ENTR 4750, TMGT 4120
For more information, search for this course here.

TMGT 4140 Tourism Strategy (3,0,0)

TMGT 4140 Tourism Strategy (3,0,0)

Credits: 3 credits
Delivery: Campus

This course explores strategic management and planning in a tourism context. Using both a theoretical and practical approach, students examine the concepts of strategic planning and competitive strategy and how they can be successfully applied by tourism organizations in an increasingly complex and global tourism environment.
Prerequisite: TMGT 1150 or equivalent and 3rd year standing
Note: Students can only receive credit for BBUS 4460, MKTG 4460, TMGT 4140
For more information, search for this course here.

TMGT 4150 Managing Small Tourism Enterprises (3,0,0)

TMGT 4150 Managing Small Tourism Enterprises (3,0,0)

Credits: 3 credits
Delivery: Campus

Students examine the environment of small tourism firms and the unique challenges of management both in growth-oriented and small 'lifestyle' tourism firms. The focus is on formulating and developing strategies that allow these firms to thrive in this dynamic and highly competitive environment.
Prerequisite: TMGT 1150 or equivalent and 3rd year standing
Note: Students can only receive credit for one of BBUS 4760, ENTR 4760, TMGT 4150
For more information, search for this course here.

Resort Experience
HMGT 3000 Resort Hospitality Operations and Performance (3,0,0)

HMGT 3000 Resort Hospitality Operations and Performance (3,0,0)

Credits: 3 credits
Delivery: Campus

This course provides students with professional and technical knowledge about the management of hospitality facilities, especially in the context of resorts. Emphasis is on the exploration of the complex factors that can influence the survival and development of hospitality enterprises. Students will evaluate issues of efficiency and effectiveness of diverse operating procedures in the delivery of the hospitality product to the consumer within the context of resorts. Topics covered include the need, and the resources required, for staging events such as banquets and conferences and the impact of the events sector on the hospitality field and on resort communities in particular.
Prerequisite: Third-year standing
For more information, search for this course here.

TMGT 4030 Resort Management (3,0,0)

TMGT 4030 Resort Management (3,0,0)

Credits: 3 credits
Delivery: Campus

Students develop an understanding of how and why resort properties are developed as tourist destinations. The focus is on the planning, development, operation, design, financing, and special needs of resort properties.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 4150 Managing Small Tourism Enterprises (3,0,0)

TMGT 4150 Managing Small Tourism Enterprises (3,0,0)

Credits: 3 credits
Delivery: Campus

Students examine the environment of small tourism firms and the unique challenges of management both in growth-oriented and small 'lifestyle' tourism firms. The focus is on formulating and developing strategies that allow these firms to thrive in this dynamic and highly competitive environment.
Prerequisite: TMGT 1150 or equivalent and 3rd year standing
Note: Students can only receive credit for one of BBUS 4760, ENTR 4760, TMGT 4150
For more information, search for this course here.

TMGT 4170 Information Technology and Tourism (3,0,0)

TMGT 4170 Information Technology and Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

Students examine the relationship between information technology (IT) and tourism from both a consumer and organizational perspective. Specifically, the course encourages students to critically evaluate current and emerging developments in IT and their impact on tourism consumers and suppliers. Students also develop an understanding of how IT can be used to facilitate and promote innovation and support the overall strategic objectives of a firm.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 4180 Managing the Tourist Experience (3,0,0)

TMGT 4180 Managing the Tourist Experience (3,0,0)

Credits: 3 credits
Delivery: Campus

The tourism product holds an important position in the fast growing experience economy, requiring firms that are marketing these intangible products, to overcome unique challenges. In this course, students are provided with the concepts, tools, and strategic focus to effectively manage the tourist experience and to investigate how experiences are designed, delivered, and evaluated. Students are encouraged to employ innovative approaches in the application of their acquired knowledge to real business settings.
Prerequisite: TMGT 1150 or equivalent AND TMGT 3050 or equivalent AND 3rd year standing
For more information, search for this course here.

Festivals and Events
EVNT 3800 Event Logistics (3,0,0)

EVNT 3800 Event Logistics (3,0,0)

Credits: 3 credits
Delivery: Campus

This is the first of two interconnected courses (together with EVNT 4800) that engages the student in a practical and applied manner in the staging of a large-scale special event. The course is organized around the core competencies required of an event professional such as programming, staging, volunteer management, on-site logistics, registration, hospitality and crowd safety. Emphasis is on real-time, real-world experience and learning outcomes, as students work collectively as a team to run an event property.
Prerequisite: Third-year standing
For more information, search for this course here.

TMGT 4010 Experience Creation and Product Development (3,0,0)

TMGT 4010 Experience Creation and Product Development (3,0,0)

Credits: 3 credits
Delivery: Campus

This course deals with the concept of experiences as products and the overall development of new products/services in the tourism field. Students will explore the foundations and theories of an "experience-driven" enterprise or economy from both the consumer (tourist) and producer (firm or destination) perspective. Emphasis is placed on undertaking new tourism product inventories to ensure the provision of engaging experiences and vivid memories for guests.
Prerequisite: TMGT 1150 or equivalent and third-year standing
For more information, search for this course here.

TMGT 4050 Event Tourism (3,0,0)

TMGT 4050 Event Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

This course examines the emerging field of event tourism and identifies market opportunities and trends. Students explore the important role events play in destination marketing and development as catalysts, animators, image makers and tourist attractions. The impact of events on destinations from a economic, cultural and social perspective is also a focus of the course.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 4090 The Culture of Events (3,0,0)

TMGT 4090 The Culture of Events (3,0,0)

Credits: 3 credits
Delivery: Campus

This course will chronicle significant events in world history from organizational, communications, and cultural studies perspectives. The goal of the course is to familiarize students with the development of the event-planning phenomenon from pre-modern, through modern, and post-modern innovations.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 4980 Special Topics in Tourism (3,0,0) or (6,0,0)

TMGT 4980 Special Topics in Tourism (3,0,0) or (6,0,0)

Credits: 6 credits
Delivery: Campus

This course will vary in content and be offered from time-to-time to give students the opportunity to examine more closely some aspect of tourism not covered in exiting courses. Credits for the course are determined as per Policy ED-8-0.
Prerequisite: Permission from the Tourism Management Department
For more information, search for this course here.

Adventure Studies (concentration)
ADVG 4020 Legal Liability and Risk Management for Eco and Adventure Businesses (3,0,0)

ADVG 4020 Legal Liability and Risk Management for Eco and Adventure Businesses (3,0,0)

Credits: 3 credits
Delivery: Campus

This course is the study of risk management and law pertinent to the management and delivery of adventure tourism operations. The course examines legal liability concepts, waivers, case law, risk management practices, insurance and post-incident strategies.
Prerequisite: 3rd year standing and ADVG 2060 or TMGT 2250 or BLAW 2910 or equivalent or instructor's permission
For more information, search for this course here.

ADVG 4030 Contemporary Perspectives in the Eco and Adventure Industry (3,0,0)

ADVG 4030 Contemporary Perspectives in the Eco and Adventure Industry (3,0,0)

Credits: 3 credits
Delivery: Campus

This course is the study of contemporary issues pertaining to the management of eco and adventure tourism. Although topics may vary depending upon current issues and trends, it is expected that the course will examine the effect of socio-political changes to tourism, the commodification of eco tourism, adventure racing, sexual exploitation in tourism, and the philosophical implications of search and rescue and technology to the eco and adventure experience.
Prerequisite: 3rd year standing
For more information, search for this course here.

ADVG 4040 Programming Experiential Activities (3,0,0)

ADVG 4040 Programming Experiential Activities (3,0,0)

Credits: 3 credits
Delivery: Campus

Students study the design, development, and implementation of experiences for clients of eco and adventure tourism products. Students are involved in programming and delivery of adventure therapy products for youth at risk at a not-for-profit social service agency, consider eco and adventure experience sequencing, design corporate team building exercises, study program customization, and develop risk perception values.
Prerequisite: 3rd year standing
For more information, search for this course here.

ADVG 4210 Adventure and Sport Marketing (3,0,0)

ADVG 4210 Adventure and Sport Marketing (3,0,0)

Credits: 3 credits
Delivery: Campus

Students focus on the unique marketing attributes of the adventure and sport product. The course offers an advanced and integrative approach to the study of adventure and sports marketing mix and promotion, and centres on marketing planning, identification of preferred media strategies, and the design of targeted marketing products.
Prerequisite: 3rd year standing
For more information, search for this course here.

ADVG 4220 The Culture of Adventure (3,0,0)

ADVG 4220 The Culture of Adventure (3,0,0)

Credits: 3 credits
Delivery: Campus

Adventure activities have a long-standing culture that is important to understand in the context of contemporary use. As adventure activities become socialized within North America, its origins become an important context for its future development. Students explore adventure philosophy, history, literature, art, stories, mythology, values, mentors, evolution, and contemporary applications.
Prerequisite: 3rd year standing
For more information, search for this course here.

Area 2: Your capstone course (3 credits)

This course is the big finish to your specialty area of study. You will take the capstone that lies in with your concentration.

HMGT 4800 Resort Management Case Study (3,0,0)

HMGT 4800 Resort Management Case Study (3,0,0)

Credits: 3 credits
Delivery: Campus

In this capstone course, students synthesize and apply theoretical and practical knowledge gained throughout their coursework in the Resort Experience concentration in the Bachelor of Tourism Management, toward problem-solving in the context of a hypothetical or real resort organization. Working in small groups, students take on the role of a research and consultancy team and produce a report advising how specific problems or issues may be resolved.
Prerequisite: TMGT 3050 and either 4th year standing in the Bachelor of Tourism Management's concentration in Resort Experience or 2nd year standing in the Post-Baccalaureate Diploma in Resort Experience Management
For more information, search for this course here.

TMGT 4800 Tourism Enterprise Consulting Project (0,3,0)

TMGT 4800 Tourism Enterprise Consulting Project (0,3,0)

Credits: 3 credits
Delivery: Campus

Students build upon and apply the knowledge and skills, acquired in previous work experience and courses in the Bachelor of Tourism Management program, in a consulting assignment for a small- to medium-sized tourism enterprise. Students secure a consulting assignment with a business organization, and work closely with the owner and/ or managers to identify a specific problem or challenge facing the firm. Students are then expected to set objectives, research, prepare, and present a report that addresses this problem.
Prerequisite: TMGT 3050 or equivalent, permission of the instructor, and either 4th year standing in the Bachelor of Tourism Management program or 2nd year standing in a Faculty of Adventure, Culinary Arts and Tourism Post-Baccalaureate diploma
For more information, search for this course here.

EVNT 4800 Managing the Event Experience (3,0,0)

EVNT 4800 Managing the Event Experience (3,0,0)

Credits: 3 credits
Delivery: Campus

In this capstone course for the concentration in Festivals and Events in the Bachelor of Tourism Management, students will perform the role of event managers by providing the creative direction, strategic planning, and general oversight for a large-scale special event property . Students will take full responsibility for the successful implementation and realization of their event vision, including completing an extensive evaluation of the outcomes of the event.
Prerequisite: TMGT 3050 and either 4th year standing in the Bachelor of Tourism Management's concentration in Festivals and Events or 2nd year standing in the Post-Baccalaureate Diploma in Managing Festivals and Events
For more information, search for this course here.

TMGT 4020 Graduating Seminar (0,3,0)

TMGT 4020 Graduating Seminar (0,3,0)

Credits: 3 credits
Delivery: Campus

Students complete an independent project that integrates knowledge acquired in the BTM and present the project in a professional written document and formal oral presentation.
Prerequisite: TMGT 3050 and either 4th year standing in the Bachelor of Tourism Management program or 2nd year standing in a Faculty of Adventure, Culinary Arts and Tourism post-baccalaureate diploma
Note: Students can only get credit for one of ADVG 4080, TMGT 4020
For more information, search for this course here.

Area 3: Core courses (18 credits)

All Bachelor of Tourism Management students are required to take the following courses:

ADVG 3200 Adventure Sport and Tourism (3,0,0)

ADVG 3200 Adventure Sport and Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

Adventure sport and adventure tourism are terms used to describe a wide variety of activities - from bungee jumps to commercial ski trips to the South Pole. This course provides a survey of the adventure sport and adventure tourism industry; its philosophical foundations; adventure in contemporary society; the interrelationship of adventure in leisure, recreation, tourism, and extreme sports; and career paths.
Prerequisite: 3rd year standing
For more information, search for this course here.

CMNS 3240 Advanced Professional Communication (1,2,0)

CMNS 3240 Advanced Professional Communication (1,2,0)

Credits: 3 credits
Delivery: Campus

Students develop best practice skills in advanced professional writing with an emphasis on the design and production of strategic and planning-level communication documents, including a formal report, with added emphasis on online communication contexts, including multimedia production and social media. In addition, students consider and develop multi-phased communication strategies, learn advanced research skills and consider techniques for effective collaboration. Prerequisites: CMNS 1290 OR CMNS 1291 AND Completion of 42 credits
Note: Students cannot receive credit for more than one of CMNS 3240, BBUS 3631 AND CMNS 3241
For more information, search for this course here.

TMGT 3020 Tourism Policy and Planning (3,0,0)

TMGT 3020 Tourism Policy and Planning (3,0,0)

Credits: 3 credits
Delivery: Campus

Students are introduced to policy and planning theories and their application to tourism. The relationship between tourism, public policy, planning, and development is also examined.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 3050 Research in Tourism (3,1,0)

TMGT 3050 Research in Tourism (3,1,0)

Credits: 3 credits
Delivery: Campus

Students engage in the process of conducting and evaluating research in the field of tourism.
Prerequisite: GEOG 2700 or a course in research methodology or statistics approved by the Department AND third year standing
Note: Students cannot receive credit for both MKTG 3480 and TMGT 3050
For more information, search for this course here.

TMGT 4080 Reflecting Philosophically on Tourism (3,0,0)

TMGT 4080 Reflecting Philosophically on Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

Students are required to reflect on their tourism knowledge and practice in a deep theoretical and philosophical manner, and examine their own positions and values as future professionals in the tourism field. Drawing largely on classic and contemporary writings in philosophy and social theory outside the tourism canon, students cultivate an understanding of the unquestioned and presumed ideologies that lie behind some of today's most problematic tourism practices. Students are exposed to theoretical and philosophical positions that present an alternative way forward.
Prerequisite: 4th year standing
For more information, search for this course here.

One of the following:
TMGT 3030 Financial Management for Tourism (3,0,1)(L)

TMGT 3030 Financial Management for Tourism (3,0,1)(L)

Credits: 3 credits
Delivery: Campus

This course examines the principles of financial management as they apply to firms in tourism and hospitality sectors. Topics covered include financial statement analysis; budgeting; time value-of-money; profit planning and decision-making; cost-volume-profit analysis; and capital budgeting. Special topics in hospitality and tourism include management contracts; franchising; revenue management; and Real Estate Investment Trusts (REITS).
Prerequisite: TMGT 2010 or equivalent and third year standing.
Note: Students can only receive credit for one of BBUS 2120, BBUS 3120, BBUS 3121, FNCE 2120, FNCE 3120, TMGT 3030. Students should be computer literate and proficiently use spreadsheet and presentation software.
For more information, search for this course here.

ADVG 4010 Business Applications for Eco and Adventure Tourism Management (3,0,0)

ADVG 4010 Business Applications for Eco and Adventure Tourism Management (3,0,0)

Credits: 3 credits
Delivery: Campus

This course is the study of applied business concepts and practices pertaining to the management and marketing of eco and adventure tourism operations. The course examines tourism strategic management, business start-up considerations, product positioning, tourism opportunity studies, tourism consulting, innovative pricing methods, and product development.
Prerequisite: 3rd year standing
For more information, search for this course here.

Area 4: Themes and upper level electives (9 credits)

All Bachelor of Tourism Management students must take at least one course designated in each of the three themes below. Some theme requirements may be naturally met through a student's concentration or major.  Once themes are met, the remaining space is available for upper level electives (3000-4000 level courses).

Theme 1 – Culture and Space
TMGT 3010 Community and Cultural Issues in Tourism (3,0,0)

TMGT 3010 Community and Cultural Issues in Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

Students are introduced to the ways in which cultures meet and interact in tourism settings. Consideration is given to intercultural communications, cross-cultural issues, and challenges in meeting the needs of both the “host" community and the “guest" from a tourism perspective. Students explore the range and diversity of cultural narratives and place-based approaches for developing cultural tourism experiences.
Prerequisite: 3rd year standing Recommended: TMGT 2610 and/or TMGT 2060
For more information, search for this course here.

TMGT 4090 The Culture of Events (3,0,0)

TMGT 4090 The Culture of Events (3,0,0)

Credits: 3 credits
Delivery: Campus

This course will chronicle significant events in world history from organizational, communications, and cultural studies perspectives. The goal of the course is to familiarize students with the development of the event-planning phenomenon from pre-modern, through modern, and post-modern innovations.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 4100 The Social Side of Tourism (3,0,0)

TMGT 4100 The Social Side of Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

Travel is intertwined with issues of personal identity and growth, cultural beliefs and values, power, and social change. Students explore these issues, and more, in the search for a deeper understanding of the phenomenon of tourism and its consequences for individuals and societies.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 4220 Mountain Studies (3,0,0)

TMGT 4220 Mountain Studies (3,0,0)

Credits: 3 credits
Delivery: Campus

Mountain Studies allows students the opportunity to engage in an interdisciplinary study of mountain environments, communities, and resorts. With an emphasis on undergraduate research, students will explore topics such as mountain culture (literature, painting, film, photography, history, new media) web-mapping with the provision of rich content; the development and sustainability of mountain national parks in Western Canada; comparative studies of the mountain resorts that ring TRU; mountains and participant-observer new media applications; and public relations and mountain resorts
Prerequisite: 3rd year standing
Note: Students can only get credit for one of CMNS 4220, TMGT 4220
For more information, search for this course here.

ADVG 4220 The Culture of Adventure (3,0,0)

ADVG 4220 The Culture of Adventure (3,0,0)

Credits: 3 credits
Delivery: Campus

Adventure activities have a long-standing culture that is important to understand in the context of contemporary use. As adventure activities become socialized within North America, its origins become an important context for its future development. Students explore adventure philosophy, history, literature, art, stories, mythology, values, mentors, evolution, and contemporary applications.
Prerequisite: 3rd year standing
For more information, search for this course here.

Theme 2 – Global Perspectives
TMGT 4030 Resort Management (3,0,0)

TMGT 4030 Resort Management (3,0,0)

Credits: 3 credits
Delivery: Campus

Students develop an understanding of how and why resort properties are developed as tourist destinations. The focus is on the planning, development, operation, design, financing, and special needs of resort properties.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 4040 Tourism and Sustainable Development (3,0,0)

TMGT 4040 Tourism and Sustainable Development (3,0,0)

Credits: 3 credits
Delivery: Campus

Students examine the social, environmental, ecconomic and political aspects of planning, developing, and sustaining tourism destinations. The major focus is on the benefits and impacts associated with tourism activities, and the importance of planning at the regional and community level.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 4160 Tourism in a Global Environment (3,0,0)

TMGT 4160 Tourism in a Global Environment (3,0,0)

Credits: 3 credits
Delivery: Campus

Students examine tourism and its dynamics from a global perspective. Specifically, students develop a thorough understanding of tourism as an economic, political, social, cultural and environmental force on the world stage, the impacts of this influence, and the strategies that tourism businesses can adopt to thrive in this environment.
Prerequisite: 3rd year standing
For more information, search for this course here.

ADVG 4050 International Adventure Tourism Business (3,0,0)

ADVG 4050 International Adventure Tourism Business (3,0,0)

Credits: 3 credits
Delivery: Campus

This course is intended to provide an overview of international adventure tourism business development and management. Topics will include development theory, globalization, factors that affect international business development, colonialism and foreign aid, international tourism finance, global trade in services, the affect of women's rights on production and development, and numerous case studies.
Prerequisite: 3rd year standing
For more information, search for this course here.

ADVG 4160 Tour Operations (3,0,0)

ADVG 4160 Tour Operations (3,0,0)

Credits: 3 credits
Delivery: Campus

Students explore the operation of tours to domestic and international destinations. The complexities, challenges and realities of planning, organizing, and operating tours with clients are discussed.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 4980 Special Topics in Tourism (3,0,0) or (6,0,0)

TMGT 4980 Special Topics in Tourism (3,0,0) or (6,0,0)

Credits: 6 credits
Delivery: Campus

This course will vary in content and be offered from time-to-time to give students the opportunity to examine more closely some aspect of tourism not covered in exiting courses. Credits for the course are determined as per Policy ED-8-0.
Prerequisite: Permission from the Tourism Management Department
For more information, search for this course here.

Theme 3 – Experience Design
TMGT 4010 Experience Creation and Product Development (3,0,0)

TMGT 4010 Experience Creation and Product Development (3,0,0)

Credits: 3 credits
Delivery: Campus

This course deals with the concept of experiences as products and the overall development of new products/services in the tourism field. Students will explore the foundations and theories of an "experience-driven" enterprise or economy from both the consumer (tourist) and producer (firm or destination) perspective. Emphasis is placed on undertaking new tourism product inventories to ensure the provision of engaging experiences and vivid memories for guests.
Prerequisite: TMGT 1150 or equivalent and third-year standing
For more information, search for this course here.

TMGT 4050 Event Tourism (3,0,0)

TMGT 4050 Event Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

This course examines the emerging field of event tourism and identifies market opportunities and trends. Students explore the important role events play in destination marketing and development as catalysts, animators, image makers and tourist attractions. The impact of events on destinations from a economic, cultural and social perspective is also a focus of the course.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 4130 Tourist Behaviour (3,0,0)

TMGT 4130 Tourist Behaviour (3,0,0)

Credits: 3 credits
Delivery: Campus

Students explore the determinants that shape tourist behaviour, including travel and tourism motivations; destination choice; personality and psychographics; the tourist decision process; the tourist experience; and post-experience behaviour. Using both a theoretical and applied approach, students examine how and why people purchase and consume travel and tourism products.
Prerequisite: TMGT 1150 or equivalent and 3rd year standing
Note: Students can only receive credit for one of BBUS 3470, MKTG 3470, MKTG 3471, TMGT 4130
For more information, search for this course here.

TMGT 4170 Information Technology and Tourism (3,0,0)

TMGT 4170 Information Technology and Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

Students examine the relationship between information technology (IT) and tourism from both a consumer and organizational perspective. Specifically, the course encourages students to critically evaluate current and emerging developments in IT and their impact on tourism consumers and suppliers. Students also develop an understanding of how IT can be used to facilitate and promote innovation and support the overall strategic objectives of a firm.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 4180 Managing the Tourist Experience (3,0,0)

TMGT 4180 Managing the Tourist Experience (3,0,0)

Credits: 3 credits
Delivery: Campus

The tourism product holds an important position in the fast growing experience economy, requiring firms that are marketing these intangible products, to overcome unique challenges. In this course, students are provided with the concepts, tools, and strategic focus to effectively manage the tourist experience and to investigate how experiences are designed, delivered, and evaluated. Students are encouraged to employ innovative approaches in the application of their acquired knowledge to real business settings.
Prerequisite: TMGT 1150 or equivalent AND TMGT 3050 or equivalent AND 3rd year standing
For more information, search for this course here.

TMGT 4210 Casino Operations Management (3,0,0)

TMGT 4210 Casino Operations Management (3,0,0)

Credits: 3 credits
Delivery: Campus

This course explores the relationship between tourism development, hospitality services and casino operations. Topics include the development and current status of gaming in Canada, identification of different types of gaming operations, identification of stakeholders and the costs and benefits of casino establishments to the local community, comparison of gaming laws, controls and fundraising opportunities. This course will also identify marketing and management strategies for casino operations in a tourism setting.
Prerequisite: Third-year standing
For more information, search for this course here.

ADVG 4040 Programming Experiential Activities (3,0,0)

ADVG 4040 Programming Experiential Activities (3,0,0)

Credits: 3 credits
Delivery: Campus

Students study the design, development, and implementation of experiences for clients of eco and adventure tourism products. Students are involved in programming and delivery of adventure therapy products for youth at risk at a not-for-profit social service agency, consider eco and adventure experience sequencing, design corporate team building exercises, study program customization, and develop risk perception values.
Prerequisite: 3rd year standing
For more information, search for this course here.

ADVG 4200 Recreation and Tourism Management (3,0,0)

ADVG 4200 Recreation and Tourism Management (3,0,0)

Credits: 3 credits
Delivery: Campus

The theory and practice of managing natural resource based recreation and tourism. This course will consider natural resource based recreation and tourism from social, economic, business and resource management perspectives. It will provide an introduction to the foundations of recreation and tourism in modern society, including resource management impacts on recreation and tourism, principles of recreation systems planning, and administration and management of natural resource based recreation and tourism businesses. It includes extensive use of case studies and current issue topics.
Prerequisite: Third-year standing in the BNRS program
For more information, search for this course here.

Area 5: Electives (12 credits)

This space is available for interdisciplinary study in courses from 1000-4000 level. This space is ideal to take advantage of study abroad, co-operative education, specialty courses within or outside of tourism, or even to gain a second concentration!

3 credits must be at the upper level (3000 or 4000 level).

Area 6: Work Experience (3 credits)
COOP 1170 BTM Co-op Work Term 1

COOP 1170 BTM Co-op Work Term 1

Credits: 3 credits
Delivery: Campus

This course provides TRU students access to co-op education. Co-operative education integrates academic studies with paid periods of relevant work experience and provides students with the opportunity to develop specific competencies, professional skills and technical knowledge related to their field of study.
Prerequisite: COOP 1000
For more information, search for this course here.


Year 3 and 4 for BTM Entrepreneurship

Courses

Entrepreneurship

Get the knowledge and skills needed to thrive in the tourism business environment as entrepreneurs or in leadership roles within existing firms.

Graduates will be able to:

  • Identify and assess opportunities.
  • Conceive ventures, products, initiatives, and/or strategies to pursue and develop new opportunities.
  • Respond positively and effectively to problems in unpredictable and unfamiliar contexts.
  • Develop networks and engage with diverse stakeholders to deliver creative and sustainable solutions to specific problems.
  • Critically reflect upon and learn from past practice/experience
Year 3 and Year 4 (60 credits)
Requirement Credits Courses
Entrepreneurship Major (24 credits)
C- minimum for each
9 credits
TMGT 4010 Experience Creation and Product Development (3,0,0)

TMGT 4010 Experience Creation and Product Development (3,0,0)

Credits: 3 credits
Delivery: Campus

This course deals with the concept of experiences as products and the overall development of new products/services in the tourism field. Students will explore the foundations and theories of an "experience-driven" enterprise or economy from both the consumer (tourist) and producer (firm or destination) perspective. Emphasis is placed on undertaking new tourism product inventories to ensure the provision of engaging experiences and vivid memories for guests.
Prerequisite: TMGT 1150 or equivalent and third-year standing
For more information, search for this course here.

TMGT 4020 Graduating Seminar (0,3,0)

TMGT 4020 Graduating Seminar (0,3,0)

Credits: 3 credits
Delivery: Campus

Students complete an independent project that integrates knowledge acquired in the BTM and present the project in a professional written document and formal oral presentation.
Prerequisite: TMGT 3050 and either 4th year standing in the Bachelor of Tourism Management program or 2nd year standing in a Faculty of Adventure, Culinary Arts and Tourism post-baccalaureate diploma
Note: Students can only get credit for one of ADVG 4080, TMGT 4020
For more information, search for this course here.

TMGT 4120 Developing New Tourism Enterprises (3,0,0)

TMGT 4120 Developing New Tourism Enterprises (3,0,0)

Credits: 3 credits
Delivery: Campus

Building upon the foundation laid in TMGT 4010: Experience Creation and Product Development, this course guides students through the process of conceiving and planning a new tourism business. Topics include evaluating business opportunities and start-up strategies, resource requirements for a new business, financing new ventures, and the business start-up process.
Prerequisite: TMGT 4010 or equivalent AND TMGT 3030 or equivalent AND 3rd year standing
Note: Students can only receive credit for one of BBUS 4750, BBUS 4751, ENTR 4750, TMGT 4120
For more information, search for this course here.

15 credits from the following:
TMGT 4110 Innovation and Leadership in Tourism (3,0,0)

TMGT 4110 Innovation and Leadership in Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

Students will explore innovation and leadership theories, their application in the context of tourism organizations, and their impact on organizational culture.
Prerequisite: TMGT 1150 or equivalent and 3rd year standing
For more information, search for this course here.

TMGT 4130 Tourist Behaviour (3,0,0)

TMGT 4130 Tourist Behaviour (3,0,0)

Credits: 3 credits
Delivery: Campus

Students explore the determinants that shape tourist behaviour, including travel and tourism motivations; destination choice; personality and psychographics; the tourist decision process; the tourist experience; and post-experience behaviour. Using both a theoretical and applied approach, students examine how and why people purchase and consume travel and tourism products.
Prerequisite: TMGT 1150 or equivalent and 3rd year standing
Note: Students can only receive credit for one of BBUS 3470, MKTG 3470, MKTG 3471, TMGT 4130
For more information, search for this course here.

TMGT 4140 Tourism Strategy (3,0,0)

TMGT 4140 Tourism Strategy (3,0,0)

Credits: 3 credits
Delivery: Campus

This course explores strategic management and planning in a tourism context. Using both a theoretical and practical approach, students examine the concepts of strategic planning and competitive strategy and how they can be successfully applied by tourism organizations in an increasingly complex and global tourism environment.
Prerequisite: TMGT 1150 or equivalent and 3rd year standing
Note: Students can only receive credit for BBUS 4460, MKTG 4460, TMGT 4140
For more information, search for this course here.

TMGT 4150 Managing Small Tourism Enterprises (3,0,0)

TMGT 4150 Managing Small Tourism Enterprises (3,0,0)

Credits: 3 credits
Delivery: Campus

Students examine the environment of small tourism firms and the unique challenges of management both in growth-oriented and small 'lifestyle' tourism firms. The focus is on formulating and developing strategies that allow these firms to thrive in this dynamic and highly competitive environment.
Prerequisite: TMGT 1150 or equivalent and 3rd year standing
Note: Students can only receive credit for one of BBUS 4760, ENTR 4760, TMGT 4150
For more information, search for this course here.

TMGT 4160 Tourism in a Global Environment (3,0,0)

TMGT 4160 Tourism in a Global Environment (3,0,0)

Credits: 3 credits
Delivery: Campus

Students examine tourism and its dynamics from a global perspective. Specifically, students develop a thorough understanding of tourism as an economic, political, social, cultural and environmental force on the world stage, the impacts of this influence, and the strategies that tourism businesses can adopt to thrive in this environment.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 4170 Information Technology and Tourism (3,0,0)

TMGT 4170 Information Technology and Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

Students examine the relationship between information technology (IT) and tourism from both a consumer and organizational perspective. Specifically, the course encourages students to critically evaluate current and emerging developments in IT and their impact on tourism consumers and suppliers. Students also develop an understanding of how IT can be used to facilitate and promote innovation and support the overall strategic objectives of a firm.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 4180 Managing the Tourist Experience (3,0,0)

TMGT 4180 Managing the Tourist Experience (3,0,0)

Credits: 3 credits
Delivery: Campus

The tourism product holds an important position in the fast growing experience economy, requiring firms that are marketing these intangible products, to overcome unique challenges. In this course, students are provided with the concepts, tools, and strategic focus to effectively manage the tourist experience and to investigate how experiences are designed, delivered, and evaluated. Students are encouraged to employ innovative approaches in the application of their acquired knowledge to real business settings.
Prerequisite: TMGT 1150 or equivalent AND TMGT 3050 or equivalent AND 3rd year standing
For more information, search for this course here.

TMGT 4800 Tourism Enterprise Consulting Project (0,3,0)

TMGT 4800 Tourism Enterprise Consulting Project (0,3,0)

Credits: 3 credits
Delivery: Campus

Students build upon and apply the knowledge and skills, acquired in previous work experience and courses in the Bachelor of Tourism Management program, in a consulting assignment for a small- to medium-sized tourism enterprise. Students secure a consulting assignment with a business organization, and work closely with the owner and/ or managers to identify a specific problem or challenge facing the firm. Students are then expected to set objectives, research, prepare, and present a report that addresses this problem.
Prerequisite: TMGT 3050 or equivalent, permission of the instructor, and either 4th year standing in the Bachelor of Tourism Management program or 2nd year standing in a Faculty of Adventure, Culinary Arts and Tourism Post-Baccalaureate diploma
For more information, search for this course here.

Upper-Level Core
C- minimum each
18 credits
ADVG 3200 Adventure Sport and Tourism (3,0,0)

ADVG 3200 Adventure Sport and Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

Adventure sport and adventure tourism are terms used to describe a wide variety of activities - from bungee jumps to commercial ski trips to the South Pole. This course provides a survey of the adventure sport and adventure tourism industry; its philosophical foundations; adventure in contemporary society; the interrelationship of adventure in leisure, recreation, tourism, and extreme sports; and career paths.
Prerequisite: 3rd year standing
For more information, search for this course here.

CMNS 3240 Advanced Professional Communication (1,2,0)

CMNS 3240 Advanced Professional Communication (1,2,0)

Credits: 3 credits
Delivery: Campus

Students develop best practice skills in advanced professional writing with an emphasis on the design and production of strategic and planning-level communication documents, including a formal report, with added emphasis on online communication contexts, including multimedia production and social media. In addition, students consider and develop multi-phased communication strategies, learn advanced research skills and consider techniques for effective collaboration. Prerequisites: CMNS 1290 OR CMNS 1291 AND Completion of 42 credits
Note: Students cannot receive credit for more than one of CMNS 3240, BBUS 3631 AND CMNS 3241
For more information, search for this course here.

TMGT 3020 Tourism Policy and Planning (3,0,0)

TMGT 3020 Tourism Policy and Planning (3,0,0)

Credits: 3 credits
Delivery: Campus

Students are introduced to policy and planning theories and their application to tourism. The relationship between tourism, public policy, planning, and development is also examined.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 3050 Research in Tourism (3,1,0)

TMGT 3050 Research in Tourism (3,1,0)

Credits: 3 credits
Delivery: Campus

Students engage in the process of conducting and evaluating research in the field of tourism.
Prerequisite: GEOG 2700 or a course in research methodology or statistics approved by the Department AND third year standing
Note: Students cannot receive credit for both MKTG 3480 and TMGT 3050
For more information, search for this course here.

TMGT 4080 Reflecting Philosophically on Tourism (3,0,0)

TMGT 4080 Reflecting Philosophically on Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

Students are required to reflect on their tourism knowledge and practice in a deep theoretical and philosophical manner, and examine their own positions and values as future professionals in the tourism field. Drawing largely on classic and contemporary writings in philosophy and social theory outside the tourism canon, students cultivate an understanding of the unquestioned and presumed ideologies that lie behind some of today's most problematic tourism practices. Students are exposed to theoretical and philosophical positions that present an alternative way forward.
Prerequisite: 4th year standing
For more information, search for this course here.

TMGT 3030 Financial Management for Tourism (3,0,1)(L)

TMGT 3030 Financial Management for Tourism (3,0,1)(L)

Credits: 3 credits
Delivery: Campus

This course examines the principles of financial management as they apply to firms in tourism and hospitality sectors. Topics covered include financial statement analysis; budgeting; time value-of-money; profit planning and decision-making; cost-volume-profit analysis; and capital budgeting. Special topics in hospitality and tourism include management contracts; franchising; revenue management; and Real Estate Investment Trusts (REITS).
Prerequisite: TMGT 2010 or equivalent and third year standing.
Note: Students can only receive credit for one of BBUS 2120, BBUS 3120, BBUS 3121, FNCE 2120, FNCE 3120, TMGT 3030. Students should be computer literate and proficiently use spreadsheet and presentation software.
For more information, search for this course here.

or
ADVG 4010 Business Applications for Eco and Adventure Tourism Management (3,0,0)

ADVG 4010 Business Applications for Eco and Adventure Tourism Management (3,0,0)

Credits: 3 credits
Delivery: Campus

This course is the study of applied business concepts and practices pertaining to the management and marketing of eco and adventure tourism operations. The course examines tourism strategic management, business start-up considerations, product positioning, tourism opportunity studies, tourism consulting, innovative pricing methods, and product development.
Prerequisite: 3rd year standing
For more information, search for this course here.

Upper-Level Elective 3 credits Any discipline, upper level (3000 or 4000 level)
Electives 12 credits Any discipline, any level
Work Experience 3 credits
COOP 1170 BTM Co-op Work Term 1

COOP 1170 BTM Co-op Work Term 1

Credits: 3 credits
Delivery: Campus

This course provides TRU students access to co-op education. Co-operative education integrates academic studies with paid periods of relevant work experience and provides students with the opportunity to develop specific competencies, professional skills and technical knowledge related to their field of study.
Prerequisite: COOP 1000
For more information, search for this course here.


Year 3 and 4 for BTM Tourism Studies

Courses

Tourism Studies

Get a broad, interdisciplinary understanding of tourism planning and management issues.

Graduates will be able to:

  • Contextualize present tourism practices and value orientations within an historical and contemporary lens.
  • Identify how different knowledge production paradigms inform the multidisciplinarity of tourism knowledge.
  • Communicate fluently about key foundational and contemporary concepts in the tourism studies literature and apply them to real-world situations.
  • Identify and acknowledge Indigenous perspectives of tourism and consider what it means to live and practice tourism in a settler-colonial society
  • Engage with and demonstrate an understating of intercultural communication styles to facilitate learning across cultures
  • Practice the art of listening to and acknowledging different forms of communication including verbal and non-verbal communication styles.
  • Collaboratively critique and assess tourism policy
Year 3 and Year 4 (60 credits)
Requirement Credits Courses
Tourism Studies Major (24 credits)
C- minimum for each
9 credits
TMGT 3010 Community and Cultural Issues in Tourism (3,0,0)

TMGT 3010 Community and Cultural Issues in Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

Students are introduced to the ways in which cultures meet and interact in tourism settings. Consideration is given to intercultural communications, cross-cultural issues, and challenges in meeting the needs of both the “host" community and the “guest" from a tourism perspective. Students explore the range and diversity of cultural narratives and place-based approaches for developing cultural tourism experiences.
Prerequisite: 3rd year standing Recommended: TMGT 2610 and/or TMGT 2060
For more information, search for this course here.

TMGT 4020 Graduating Seminar (0,3,0)

TMGT 4020 Graduating Seminar (0,3,0)

Credits: 3 credits
Delivery: Campus

Students complete an independent project that integrates knowledge acquired in the BTM and present the project in a professional written document and formal oral presentation.
Prerequisite: TMGT 3050 and either 4th year standing in the Bachelor of Tourism Management program or 2nd year standing in a Faculty of Adventure, Culinary Arts and Tourism post-baccalaureate diploma
Note: Students can only get credit for one of ADVG 4080, TMGT 4020
For more information, search for this course here.

TMGT 4100 The Social Side of Tourism (3,0,0)

TMGT 4100 The Social Side of Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

Travel is intertwined with issues of personal identity and growth, cultural beliefs and values, power, and social change. Students explore these issues, and more, in the search for a deeper understanding of the phenomenon of tourism and its consequences for individuals and societies.
Prerequisite: 3rd year standing
For more information, search for this course here.

15 credits from the following:
ADVG 4030 Contemporary Perspectives in the Eco and Adventure Industry (3,0,0)

ADVG 4030 Contemporary Perspectives in the Eco and Adventure Industry (3,0,0)

Credits: 3 credits
Delivery: Campus

This course is the study of contemporary issues pertaining to the management of eco and adventure tourism. Although topics may vary depending upon current issues and trends, it is expected that the course will examine the effect of socio-political changes to tourism, the commodification of eco tourism, adventure racing, sexual exploitation in tourism, and the philosophical implications of search and rescue and technology to the eco and adventure experience.
Prerequisite: 3rd year standing
For more information, search for this course here.

ADVG 4090 Nature and Community Based Development (3,0,0)

ADVG 4090 Nature and Community Based Development (3,0,0)

Credits: 3 credits
Delivery: Campus

Students explore community-based adventure tourism, including policy, planning, and development. International tourism managers must understand sustainability; community development; how tourism is used to promote conservation; and how to involve local populations in the development decision-making process. While community-based tourism concepts are finding their way into North American tourism, this course concerns itself primarily with issues facing developing countries and lessons that may be brought to North American operations. Topics include tourism and community development; the creation of tourism opportunity and development strategies; the role of consultants and non-governmental organizations; sustainable tourism development; social impact assessment; community tourism assessment; pro-poor tourism development; achieving global competitiveness; community-based tourism for conservation; and the importance of including women in community development. Students examine numerous case studies and applications.
Prerequisite: 3rd year standing
For more information, search for this course here.

ADVG 4220 The Culture of Adventure (3,0,0)

ADVG 4220 The Culture of Adventure (3,0,0)

Credits: 3 credits
Delivery: Campus

Adventure activities have a long-standing culture that is important to understand in the context of contemporary use. As adventure activities become socialized within North America, its origins become an important context for its future development. Students explore adventure philosophy, history, literature, art, stories, mythology, values, mentors, evolution, and contemporary applications.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 3040 Land Use Management and Tourism (3,0,0)

TMGT 3040 Land Use Management and Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

Students are introduced to the theory and practice of land use planning and management in western Canada. Students review various land use designations that are important to tourism development, the policies and processes for developing commercial recreation on crown land, and various management strategies aimed at optimizing the use of natural areas for quality recreation and tourism experiences.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 3980 Special Topics in Tourism (3,0,0) or (6,0,0)

TMGT 3980 Special Topics in Tourism (3,0,0) or (6,0,0)

Credits: 6 credits
Delivery: Campus

Course content varies depending on the interests of faculty and students. Credits for the course are determined as per Policy ED-8-0.
Prerequisite: Permission from the Tourism Management Department
For more information, search for this course here.

TMGT 4030 Resort Management (3,0,0)

TMGT 4030 Resort Management (3,0,0)

Credits: 3 credits
Delivery: Campus

Students develop an understanding of how and why resort properties are developed as tourist destinations. The focus is on the planning, development, operation, design, financing, and special needs of resort properties.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 4040 Tourism and Sustainable Development (3,0,0)

TMGT 4040 Tourism and Sustainable Development (3,0,0)

Credits: 3 credits
Delivery: Campus

Students examine the social, environmental, ecconomic and political aspects of planning, developing, and sustaining tourism destinations. The major focus is on the benefits and impacts associated with tourism activities, and the importance of planning at the regional and community level.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 4050 Event Tourism (3,0,0)

TMGT 4050 Event Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

This course examines the emerging field of event tourism and identifies market opportunities and trends. Students explore the important role events play in destination marketing and development as catalysts, animators, image makers and tourist attractions. The impact of events on destinations from a economic, cultural and social perspective is also a focus of the course.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 4060 ***Selected Topics in Tourism (3,0,0)

TMGT 4060 ***Selected Topics in Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

Students are introduced to various issues and events that influence the travel and tourism industry. Course topics vary to ensure a timely coverage of issues and trends.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 4090 The Culture of Events (3,0,0)

TMGT 4090 The Culture of Events (3,0,0)

Credits: 3 credits
Delivery: Campus

This course will chronicle significant events in world history from organizational, communications, and cultural studies perspectives. The goal of the course is to familiarize students with the development of the event-planning phenomenon from pre-modern, through modern, and post-modern innovations.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 4160 Tourism in a Global Environment (3,0,0)

TMGT 4160 Tourism in a Global Environment (3,0,0)

Credits: 3 credits
Delivery: Campus

Students examine tourism and its dynamics from a global perspective. Specifically, students develop a thorough understanding of tourism as an economic, political, social, cultural and environmental force on the world stage, the impacts of this influence, and the strategies that tourism businesses can adopt to thrive in this environment.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 4980 Special Topics in Tourism (3,0,0) or (6,0,0)

TMGT 4980 Special Topics in Tourism (3,0,0) or (6,0,0)

Credits: 6 credits
Delivery: Campus

This course will vary in content and be offered from time-to-time to give students the opportunity to examine more closely some aspect of tourism not covered in exiting courses. Credits for the course are determined as per Policy ED-8-0.
Prerequisite: Permission from the Tourism Management Department
For more information, search for this course here.

Upper-Level Core
C- minimum each
18 credits
ADVG 3200 Adventure Sport and Tourism (3,0,0)

ADVG 3200 Adventure Sport and Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

Adventure sport and adventure tourism are terms used to describe a wide variety of activities - from bungee jumps to commercial ski trips to the South Pole. This course provides a survey of the adventure sport and adventure tourism industry; its philosophical foundations; adventure in contemporary society; the interrelationship of adventure in leisure, recreation, tourism, and extreme sports; and career paths.
Prerequisite: 3rd year standing
For more information, search for this course here.

CMNS 3240 Advanced Professional Communication (1,2,0)

CMNS 3240 Advanced Professional Communication (1,2,0)

Credits: 3 credits
Delivery: Campus

Students develop best practice skills in advanced professional writing with an emphasis on the design and production of strategic and planning-level communication documents, including a formal report, with added emphasis on online communication contexts, including multimedia production and social media. In addition, students consider and develop multi-phased communication strategies, learn advanced research skills and consider techniques for effective collaboration. Prerequisites: CMNS 1290 OR CMNS 1291 AND Completion of 42 credits
Note: Students cannot receive credit for more than one of CMNS 3240, BBUS 3631 AND CMNS 3241
For more information, search for this course here.

TMGT 3020 Tourism Policy and Planning (3,0,0)

TMGT 3020 Tourism Policy and Planning (3,0,0)

Credits: 3 credits
Delivery: Campus

Students are introduced to policy and planning theories and their application to tourism. The relationship between tourism, public policy, planning, and development is also examined.
Prerequisite: 3rd year standing
For more information, search for this course here.

TMGT 3050 Research in Tourism (3,1,0)

TMGT 3050 Research in Tourism (3,1,0)

Credits: 3 credits
Delivery: Campus

Students engage in the process of conducting and evaluating research in the field of tourism.
Prerequisite: GEOG 2700 or a course in research methodology or statistics approved by the Department AND third year standing
Note: Students cannot receive credit for both MKTG 3480 and TMGT 3050
For more information, search for this course here.

TMGT 4080 Reflecting Philosophically on Tourism (3,0,0)

TMGT 4080 Reflecting Philosophically on Tourism (3,0,0)

Credits: 3 credits
Delivery: Campus

Students are required to reflect on their tourism knowledge and practice in a deep theoretical and philosophical manner, and examine their own positions and values as future professionals in the tourism field. Drawing largely on classic and contemporary writings in philosophy and social theory outside the tourism canon, students cultivate an understanding of the unquestioned and presumed ideologies that lie behind some of today's most problematic tourism practices. Students are exposed to theoretical and philosophical positions that present an alternative way forward.
Prerequisite: 4th year standing
For more information, search for this course here.

TMGT 3030 Financial Management for Tourism (3,0,1)(L)

TMGT 3030 Financial Management for Tourism (3,0,1)(L)

Credits: 3 credits
Delivery: Campus

This course examines the principles of financial management as they apply to firms in tourism and hospitality sectors. Topics covered include financial statement analysis; budgeting; time value-of-money; profit planning and decision-making; cost-volume-profit analysis; and capital budgeting. Special topics in hospitality and tourism include management contracts; franchising; revenue management; and Real Estate Investment Trusts (REITS).
Prerequisite: TMGT 2010 or equivalent and third year standing.
Note: Students can only receive credit for one of BBUS 2120, BBUS 3120, BBUS 3121, FNCE 2120, FNCE 3120, TMGT 3030. Students should be computer literate and proficiently use spreadsheet and presentation software.
For more information, search for this course here.

or
ADVG 4010 Business Applications for Eco and Adventure Tourism Management (3,0,0)

ADVG 4010 Business Applications for Eco and Adventure Tourism Management (3,0,0)

Credits: 3 credits
Delivery: Campus

This course is the study of applied business concepts and practices pertaining to the management and marketing of eco and adventure tourism operations. The course examines tourism strategic management, business start-up considerations, product positioning, tourism opportunity studies, tourism consulting, innovative pricing methods, and product development.
Prerequisite: 3rd year standing
For more information, search for this course here.

Upper-Level Elective 3 credits Any discipline, upper level (3000 or 4000 level)
Electives 12 credits Any discipline, any level
Work Experience 3 credits
COOP 1170 BTM Co-op Work Term 1

COOP 1170 BTM Co-op Work Term 1

Credits: 3 credits
Delivery: Campus

This course provides TRU students access to co-op education. Co-operative education integrates academic studies with paid periods of relevant work experience and provides students with the opportunity to develop specific competencies, professional skills and technical knowledge related to their field of study.
Prerequisite: COOP 1000
For more information, search for this course here.

Request more information