Marketing

Dr. Warveni Jap

Chair / Assistant Professor

• DBA (Doctor of Business Administration); University of Phoenix (UoP) in Phoenix, Arizona, USA
• MBA (Master of Business Administration); National Chengchi University (NCCU) in Taipei, Taiwan
• BA (Bachelor of Arts); University of Washington (UW) in Seattle, Washington, USA

Department of Marketing strives to deliver the highest level of relevant, updated and competitive marketing knowledge, concepts, theories, and practices to our students and community.  We also actively engage in global academic research.  The Marketing department's academic research focus on creativity and innovation that are varied from consumer behaviour, services marketing, brand management, international marketing, professional selling, new product development, retail management, and business-to-business marketing to Internet marketing.