Credits: 3 credits
Students conduct an integrative and comprehensive overview of the fundamental issues and challenges that confront the international firm. Topics include globalization and international linkages; public, legal and technological environments; meaning and dimensions of culture; organizational culture and diversity; cross-culture communication and negotiation; strategy formulation and implementation; entry strategies and organizational structures; managing political risk, government relations, and alliances; management decision and control.
Prerequisite: IBUS 3510 (minimum C- grade) or equivalent
Note: Students cannot receive credit for both BBUS 4510, IBUS 3520 or IBUS 4570
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