BUSN 3980 Business Research Methodology (0,3,0)

Credits: 3 credits
Delivery: Campus

Students learn to identify and formulate a research question, select and apply appropriate quantitative and qualitative research methods, and present research findings. A strong focus is placed on ethical issues relevant for research in the business and economics disciplines. Topics include an introduction to research methodology; defining the problem statement; critical literature review; theoretical framework and hypothesis development; elements of research design; data collection methods; experimental designs; experimental designs; measurement of variables; sampling; research reports; research ethics; and a review of quantitative data analysis.
Prerequisite: CMNS 1290; ECON 2330 or equivalent
Note: Students cannot receive credit for BUSN 3980 and BBUS 3980
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