This two-year diploma is designed to prepare graduates for a variety of positions in the Sports Event Industry.
Employment opportunities exist for graduates to organize sporting events at a corporate, amateur or professional level. Additionally, tourism associations and destination management organizations have begun to realize the potential for attracting sports events to their community and consequently, opportunities exist for graduates with these types of organizations as well.
Courses in this diploma will provide the learner with an introduction to not only the business skills required to produce a sports event, but also courses that will teach them how to organize events, find appropriate sponsors, recruit and motivate volunteers and successfully market the event. Students will also be introduced to the importance of sporting events in Canadian culture.